| June 30, 2020 |
Digiseg Custom Audience Delivers 2.36% CTR for Water Filtering Brand
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This page provides information about:
This website is operated by Digiseg ApS, which is a company registered in Copenhagen, Denmark with company registration number 36987375. Registered office: Gl. Kongevej 3B, st. tv, 1610 København
Digiseg operates two websites:
Digiseg Audience Data is build to uphold GDPR. We use neighborhood statistics that are free of personal data to segment the identifiers of our partners. In terms of GDPR, Digiseg is strictly a data-processor. The data that we do Control is not Personal Data and not in the scope of GDPR.
Digiseg’s analytical platform has from day one followed the principles of privacy by design:
On this website – digiseg.io, we place cookies.
A cookie is a small file of letters and numbers that we put on your device when you browse our website.
Most web browsers allow some control of most cookies through the browser settings. For more information on this and about cookies in general, you may wish to visit www.aboutcookies.org. For information about how to delete cookies from your mobile device, you may need to refer to your handset manual. Please be aware that restricting cookies is likely to affect your ability to use our websites effectively and may make areas of our websites inaccessible or inoperable.
Digiseg is subject to GDPR article 14: Information to be provided where personal data have not been obtained from the data subject.
The European data protection law allows the use of personal data where the benefits (or “legitimate interests”) of doing so outweigh the possible negative implications for the relevant individuals. These are the grounds on which we usually rely when we handle personal data for the purpose of marketing analysis.
| Interest | Examples |
|---|---|
| Segmentation analysis | We have an interest in helping advertisers understand the effect of their marketing by offering consumer segmentation analysis. |
| Running a business | We have an interest in running our business and we process infomration where nescesseray to do so. |
In some circumstances, we may have other grounds to process personal data. These are set out in the following table, along with examples of the circumstances in which they might apply.
| Grounds | Examples |
|---|---|
| Necessary for the performance of a conract with the relevant individual, or to take steps for entering into a contract. | If you sign up for one of our products or services, it will often be necesseary for us to use your details in order for us to provide that product or service. |
| Necessary in order to comply with a legal obligastion.. | Regulstors, goverment bodies, and courts have powers to order us to provide informartion, and like any other organisation, we sometimes have to comply with their requests. |
We may collect information about your computer including your IP address, operating system, and browser type. This is for system administration and to analyze aggregate information.
Digiseg Analytics aims at not storing any personal data. The platform is designed to analyze live data flows, aggregated results are recorded and stored, without saving the inbound data.
We take the security and disclosure of personal information very seriously, and as such we will not sell, trade, rent or otherwise provide personal information sent to us via our site to any third parties.
We are mindful of the importance of upholding the security of information under our control. All data collected through our site that is stored electronically, on secure servers, and we have stringent security and confidentiality procedures covering the storage and disclosure of such information, in accordance with the current Data Protection Legislation. We endeavor to take all reasonable steps to protect the privacy of personal information.
If you have any questions regarding Digiseg’s cookie policies or processing of data in connection to Digiseg Analytics or Digiseg’s GDPR Compliance, please contact:
Digiseg’s Data Controller Søren H Dinesen: shd@digiseg.io
Digiseg’s Protection Officer Kenneth Andreasen: support@digiseg.io