Digiseg in Xandr
Xandr is the only open, end-to-end platform for scaled and sophisticated campaigns across screens that solves the greatest challenges for buyers and sellers alike.
![](https://digiseg.io/wp-content/uploads/2023/03/Xandr.png)
Target where buying decisions are made: the household.
Digiseg data is based on the primary consumer decision-making unit – the household.
Real world signals like income, education and children in the household, are solid proxies for “need” and can segment individuals in all verticals: FMCG/CPG, auto, travel, finance etc
Cross-channel
CTV, audio, mobile web, in-app
Scale
Recognize up to 80% of all impressions
Adressability
Safari, Firefox & incognito Chrome
Tracking-free
Truly private, no PII/personal data
Got reach?
Digiseg data is real-time in Xandr so you will not see avails in the UI. Get the latest avails figures for our audiences here.
![](https://digiseg.io/wp-content/uploads/2023/06/Reach.png)
Get started with Digiseg
Learn more and find out how easy it is to get started by talking to one of our audience & integration experts.