Digiseg in Xandr

Xandr is the only open, end-to-end platform for scaled and sophisticated campaigns across screens that solves the greatest challenges for buyers and sellers alike.

Target where buying decisions are made: the household.

Digiseg data is based on the primary consumer decision-making unit – the household.
Real world signals like income, education and children in the household, are solid proxies for “need” and can segment individuals in all verticals: FMCG/CPG, auto, travel, finance etc


CTV, audio, mobile web, in-app


Recognize up to 80% of all impressions


Safari, Firefox & incognito Chrome


Truly private, no PII/personal data

Got reach?

Digiseg data is real-time in Xandr so you will not see avails in the UI. Get the latest avails figures for our audiences here.

Get started with Digiseg

Learn more and find out how easy it is to get started by talking to one of our audience & integration experts.

See our other integrations

Boost engagement – Increase viewability – Drive conversions – Deliver ROAS.

Our audience experts
will get you started

Book an intro meeting

Our Xandr Specialist is waiting for you

We're ready to find the audience just for your campaign

Let us know what platform is missing

Our integrations and platforms are always expanding. So please let us know if you can’t find the integration you are looking for