Topics
Can Digiseg be used to profile users who acheive a certain video completion rate?
Yes. We can provide a pixel or a click url that can be attached to a completion event for a video and use it to create a profile of your most engaged viewers. Contact us to get a profile pixel.
Related questions
If mobile traffic is excluded, doesn’t that significantly cut down on scale?
On average Digiseg recognize 70% of all digital events. Mobile device traffic on wifi is recognized but mobile device traffic using cellular data 3g, 4g, and 5g is filtered out . Cellular traffic makes up a part of the 30% that Digiseg does not segment. Cellular traffic is often used when users are on the move or in transit and their geolocation says nothing about their own neighborhood or their household characteristics.
Can I combine business audiences with household characteristics?
It is possible in certain platforms, Adform for example. For combining audiences, contact support@digiseg.io.
Does Digiseg provide custom audiences?
Yes we do. For a custom audience, contact us at support@digiseg.io with your brief and we will prepare an audience. Delivery is usually within one working day.
What statistics office do you use in my country? / What sources do you use for household data? / Where is your data from?
This is a list of our primary data sources: National Statistical Offices.
What are the markets you support?
Digiseg covers more than 45 markets around the world, including the US and Europe. To see the full list of countries and audiences click here: Audiences List.