News

Read latest news from Digiseg, Here you can find new articles, product updates, platform updates and much more.

Beyond Intent: Grounding Audience Strategy in Real-World Context

February 25, 2026

Intent signals have become central to how digital audiences are understood and targeted. Yet observed behavior does not always reflect durable demand. As signals fragment

Digiseg Brings Household-based Audience Targeting to Index Marketplaces

February 19, 2026

ID‑independent, household‑based audiences activated through sell‑side decisioning across curated, signal‑rich supply. Copenhagen, 19 February, 2026 — Digiseg today announced a partnership with Index Exchange, one

Digiseg’s Christmas gift 2025

December 11, 2025

This holiday season, Digiseg is continuing a tradition that matters. To mark the end of 2025, Digiseg has offset 800 metric tons of carbon through

Big news at Digiseg!

November 6, 2025

We’re excited to welcome Ulrik Krag Morell as our new CEO. Ulrik has been part of the Digiseg story since 2018 as Chairman of the

Awards Season Recognition

October 31, 2025

It’s awards season — and we’re pleased to share that Digiseg has been shortlisted across five categories in two of the industry’s most respected competitions.

Why Campaigns Plateau and How Turning Measurement into Targeting Unlocks Growth

October 24, 2025

Campaign performance can be deceptive.We treat metrics like proof — a high CTR, a low CPA, end of story. But metrics don’t show growth —

Digiseg Insights Platform: GTM Template

October 12, 2025

Understanding your visitors just got a lot easier. With Digiseg’s new Google Tag Manager template, you can place both impression and event profiling tags in

Digiseg Insights Platform: Media Strategy AI

October 8, 2025

Meet your new media planning strategist, powered by your own audience data. You’ve measured who saw your campaign. Now what? As part of our Fall

Our Insights Platform just leveled up!

September 30, 2025

This fall, we’re rolling out a release designed to make audience measurement more actionable and media planning a little bit easier. Highlights include: Media Strategy

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