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The Evolution of tracking For years, online advertising operated like a digital stakeout. Every click, scroll, and purchase was logged, repackaged, and sold. The industry

Google’s IP Targeting Refresh After years of telling advertisers that the use of IP addresses for targeting were off limits, Google had a change of

This holiday season, we’re bringing back a gift that truly gives back. To celebrate the end of the year, Digiseg is offsetting our carbon footprint

We are beyond proud to announce that Digiseg won the Grand Prix at The Wires 2024 by ExchangeWire! This prestigious recognition, selected by a panel

We are thrilled to share that Digiseg has been awarded Best Use of Measurement at The Wires 2024! Among a highly competitive field of eight

Get to know the people behind Digiseg—innovators, strategists, and problem-solvers who drive our success. In this series, we introduce the team members making an impact

Get started with our Insights Platform. Our CTO, Kasper gives you a quick introduction to our platform.

Well before GDPR was enacted, Digiseg identified the challenges that third-party tracking cookies created for marketers and their agencies. Our founder, Søren H. Dinesen has

As marketers all over the world prepare for the demise of cookies, many fret over what will become of their ad campaigns. The worries stem