Core Audiences

Household characteristics based on neighbourhood statistics.

Digiseg Core Audiences enable advertisers to segment the entire population through the use of neighborhood statistics. With this data, you can identify internet users with specific characteristics like cars, children, income, savings, education, home ownership, home size, building year, neighborhood type, lifecycle, tech-level or business characteristics. The audiences explain the basis for needs as opposed to behavior. Needs that often determine whether a product or service is bought. For example: When you own a car, you need fuel.
Why Core Audiences?
  • Full Reach on Safari and IOS
  • Target the Need
  • Full Reach
  • Best Precision
  • Cookie Free

Children in Household

TurkeyTurkey
About
People with no children or without children living at home have both time and spending power for recreational products and services.
Availability (DSP ID)
Adform1861784
Xandr15264408
Google DV360784984189
Reach
Households 14 M
People 41.9 M
Devices 53.1 M
About
Neighborhoods with an average of 1 child have a modest need for child-related products.
Availability (DSP ID)
Adform1861785
Xandr15264409
Google DV360784984126
Data
Households 5 M
People 15.1 M
Devices 19.1 M
About
Households with 2 or more children consume everything child related for example strollers, school gear, children clothes, shoes, boots, and toys.
Availability (DSP ID)
Adform1861592
Xandr15264415
Google DV360784983769
Data
Households 4.1 M
People 12.3 M
Devices 15.5 M

Household Income

TurkeyTurkey
About
Low-income neighborhoods value a good offer where cost saving and financing options are in high demand.
Availability (DSP ID)
Adform1861786
Xandr15265321
Google DV360784984147
Reach
Households 4.1 M
People 12.4 M
Devices 15.7 M
About
People with below average income balance the budget by a fair share of discount products. The price matters.
Availability (DSP ID)
Adform1861792
Xandr15265338
Google DV360784984273
Reach
Households 5.1 M
People 15.3 M
Devices 19.3 M
About
Households with an average income have all options for prioritization. Both discount-, standard- and luxury products are considered.
Availability (DSP ID)
Adform1861793
Xandr15265363
Google DV360784984324
Reach
Households 4.6 M
People 13.9 M
Devices 17.5 M
About
Prosperous households now and then purchase luxury items but the majority of the budget is spent on quality products.
Availability (DSP ID)
Adform1861794
Xandr15265370
Google DV360784984279
Reach
Households 5.3 M
People 16 M
Devices 20.2 M
About
The highest incomes groups in society also spend the most on recreational services and luxury good - simply because they can.
Availability (DSP ID)
Adform1861795
Xandr15265387
Google DV360784984327
Reach
Households 4.4 M
People 13.1 M
Devices 16.6 M

Cars in Household

TurkeyTurkey
About
Households without cars still need transportation. They often use Trains, Busses, Metro, Scooters, and Bicycles.
Availability (DSP ID)
Adform1861675
Xandr15264393
Google DV360784984096
Reach
Households 9.2 M
People 27.7 M
Devices 35.1 M
About
Neighborhoods with an average of 1 car have a modest need for car transport and top up with other means of transport.
Availability (DSP ID)
Adform1861676
Xandr15264406
Google DV360784983766
Reach
Households 7.5 M
People 22.4 M
Devices 28.3 M
About
Households with 2 or more cars consume everything car related for example Fuel, Auto insurance, Tires, Maintenance, and new cars.
Availability (DSP ID)
Adform1861677
Xandr15264407
Google DV360784984186
Reach
Households 7 M
People 21 M
Devices 26.5 M

Hometype

TurkeyTurkey
About
People living in apartments have no garden and in general, live a more space optimized life.
Availability (DSP ID)
Adform1861667
Xandr15263661
Google DV360786985593
Reach
Households 9.5 M
People 28.4 M
Devices 36 M
About
When you live in a house you have needs like lawnmowers, outdoor grills, and garden furniture.
Availability (DSP ID)
Adform1861668
Xandr15263670
Google DV360786985596
Reach
Households 14.2 M
People 42.6 M
Devices 54 M

Lifecycle

TurkeyTurkey
About
The young careless consume everything fresh and smart. They travel more and often go to restaurants, cinemas, and concerts.
Availability (DSP ID)
Adform1861671
Xandr15264383
Google DV360784653929
Reach
Households 4.5 M
People 13.5 M
Devices 17.1 M
About
The young couples with children center their life around the family and children.
Availability (DSP ID)
Adform1861717
Xandr15264384
Google DV360784983088
Reach
Households 4.7 M
People 14.2 M
Devices 18 M
About
Families with school children consume everything and then some.
Availability (DSP ID)
Adform1861672
Xandr15264385
Google DV360784983922
Reach
Households 5.2 M
People 15.6 M
Devices 19.8 M
About
When the kids move out new habits like traveling, classical music and restaurants eat the budget.
Availability (DSP ID)
Adform1861673
Xandr15264386
Google DV360784654058
Reach
Households 4.3 M
People 12.8 M
Devices 16.2 M
About
Pensioners are more offline. Pensioners consume less streaming services and more flow TV, books or printed newspapers.
Availability (DSP ID)
Adform1861674
Xandr15264391
Google DV360784984120
Reach
Households 4 M
People 12.1 M
Devices 15.3 M

Home Ownership

TurkeyTurkey
About
Homeowners needs extend to everything like new kitchens and renovation of roof or floor etc. Homeowners also need credit mortgages and other private banking products.
Availability (DSP ID)
Adform1861797
Xandr15265731
Google DV360786986298
Reach
Households 13.9 M
People 41.6 M
Devices 52.6 M
About
Renters has less worries as they are rarely the decisionmaker for home-renovation and upgrades.
Availability (DSP ID)
Adform1861796
Xandr15265730
Google DV360784984240
Reach
Households 9.7 M
People 29.1 M
Devices 36.9 M

Education

TurkeyTurkey
About
Households with basic educations more often enjoy a football match, consume fast-food, online betting or gambling and visit camping sites on vacations.
Availability (DSP ID)
Adform1861678
Xandr15264428
Google DV360786986160
Reach
Households 7.3 M
People 22 M
Devices 27.9 M
About
Neighborhoods with an average educational level read magazines and go to the Cinema.
Availability (DSP ID)
Adform1861679
Xandr15264429
Google DV360784654064
Reach
Households 8.8 M
People 26.3 M
Devices 33.3 M
About
Households with a higher educational level read the most books, visit the theater and opera.
Availability (DSP ID)
Adform1861680
Xandr15264432
Google DV360786986166
Reach
Households 7.6 M
People 22.7 M
Devices 28.8 M

Savings

TurkeyTurkey
About
Persons with no Savings still consume but often need to borrow money, finance- or lease products.
Availability (DSP ID)
Adform1861669
Xandr15264380
Google DV360784983757
Reach
Households 11.6 M
People 34.8 M
Devices 44.1 M
About
Households with smaller savings consume slightly higher quality of products. They also need banking products like savings accounts and can pay the down payment on larger purchases.
Availability (DSP ID)
Adform1861670
Xandr15264381
Google DV360784653923
Reach
Households 7.1 M
People 21.3 M
Devices 27 M
About
People with larger savings consume the most luxury products. They have an investment- and private banking need.
Availability (DSP ID)
Adform1861562
Xandr15264382
Google DV360784983082
Reach
Households 5 M
People 14.9 M
Devices 18.9 M

Tech Level

TurkeyTurkey
About
Households at a basic level of digitalization have fewer devices and are less online. They experience less marketing clutter which makes them more receptive to online ads.
Availability (DSP ID)
Adform1861691
Xandr15264428
Google DV360786986160
Reach
Households 12.1 M
People 36.2 M
Devices 45.9 M
About
Average households, tech-vice, has found an equilibrium with their devices.
Availability (DSP ID)
Adform1861692
Xandr15264429
Google DV360784654064
Reach
Households 4.9 M
People 14.7 M
Devices 18.7 M
About
High Tech persons live their lives in the fast digital lane. They multitask on many devices and have little time for irrelevant online messages. Campaign "Time on Site" decreases.
Availability (DSP ID)
Adform1861693
Xandr15264432
Google DV360786986166
Reach
Households 5.1 M
People 15.3 M
Devices 19.3 M

Neighbourhood Type

TurkeyTurkey
About
Countryside people love space. They prefer functional and durable goods over smart and classy products.
Availability (DSP ID)
Adform1861681
Xandr15264435
Google DV360786986145
Reach
Households 4.6 M
People 13.7 M
Devices 17.3 M
About
Village people value the comfort of the small community where everybody knows one another and outdoor decoration of house and garden is very common.
Availability (DSP ID)
Adform1861682
Xandr15264470
Google DV360784984144
Reach
Households 7.4 M
People 22.2 M
Devices 28.1 M
About
Suburban households work in the city but count the hours to get home. Outdoor activities, food, and family life is their center of attention.
Availability (DSP ID)
Adform1861683
Xandr15264493
Google DV360784984270
Reach
Households 6.4 M
People 19.2 M
Devices 24.3 M
About
City people consume everything modern like cafe latte, sushi, high-end sneakers, and fashion clothes.
Availability (DSP ID)
Adform1861684
Xandr15264535
Google DV360784984318
Reach
Households 5.3 M
People 16 M
Devices 20.2 M

Building Age

TurkeyTurkey
About
Pre-war housing is in constant need of renovation. Most of the buildings left from this era have a great design- and structural quality but lacks light and insolation.
Availability (DSP ID)
Adform1861685
Xandr15265732
Google DV360784984243
Reach
Households 3.8 M
People 11.4 M
Devices 14.4 M
About
Post-war buildings have a modest need for renovation and benefit from energy saving upgrades like heat pumps and insulation.
Availability (DSP ID)
Adform1861686
Xandr15265734
Google DV360786986154
Reach
Households 9 M
People 27 M
Devices 34.2 M
About
Modern constructions have a much smaller need for renovation. Their larger window surfaces now and then need new shades alongside normal maintenance.
Availability (DSP ID)
Adform1861686
Xandr15265735
Google DV360786986265
Reach
Households 9.9 M
People 29.8 M
Devices 37.8 M

Living Space M2

TurkeyTurkey
About
Smaller homes need smaller furniture. Smart multipurpose furniture like sofa beds or extendable tables is in high demands.
Availability (DSP ID)
Adform1861688
Xandr15265736
Google DV360
Reach
Households 9.4 M
People 28.2 M
Devices 35.7 M
About
Average size homes are in need of average size furniture - Not the super large sofas or the conference table for 16 persons.
Availability (DSP ID)
Adform1861689
Xandr15265737
Google DV360
Reach
Households 9.4 M
People 28.2 M
Devices 35.8 M
About
Larger homes need more- and larger furnitures. Decorative pieces can also find their way to larger homes as living space is less restricted.
Availability (DSP ID)
Adform1861690
Xandr15265738
Google DV360
Reach
Households 4.7 M
People 14 M
Devices 17.7 M

Business Audience

TurkeyTurkey
About
Smaller businesses measured in No. of employees has a fast decision-making process. Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform1861716
Xandr17046921
Google DV360784983841
Reach
Companies 710 K
People 2.1 M
Devices 2.7 M
About
Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform1861715
Xandr17046922
Google DV360784983919
Reach
Companies 213 K
People 639 K
Devices 810 K
About
Larger businesses measured on No. of employees has a slower decision-making process but consume higher volumes. Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform1861714
Xandr17046929
Google DV360784983085
Reach
Companies 47 K
People 142 K
Devices 180 K
D

Composite Audiences

“Ready to use” audience for most campaigns.

Digiseg Composite Audiences allow you to save time while delivering outstanding performance. The long list of Composite Audiences is based on the experiences from all the custom audiences Digiseg has built for advertisers and agencies over the years. Great feedback from clients is your guarantee that the Composite Audiences work.
Why ?
  • Save Time
  • Full Reach on Safari and IOS
  • Best Precision
  • Great Reach
  • Cookie Free

Car Classes

TurkeyTurkey
Composition
Neighbourhood typeD
Cars in householdB,C
Availability (DSP ID)
Adform1861814
XandrUse Composition
Google DV360860511236
Reach
Households 931 K
People 2.8 M
Devices 3.5 M
Composition
IncomeA,B
Cars in householdB,C
Availability (DSP ID)
Adform1861815
XandrUse Composition
Google DV360843503307
Reach
Households 1.9 M
People 5.6 M
Devices 7.2 M
Composition
IncomeA,B,C
Cars in householdB,C
Availability (DSP ID)
Adform1861816
XandrUse Composition
Google DV360860632324
Reach
Households 2.3 M
People 6.9 M
Devices 8.8 M
Composition
IncomeB,C,D
Cars in householdB,C
Availability (DSP ID)
Adform1861817
XandrUse Composition
Google DV360860632330
Reach
Households 2.6 M
People 7.9 M
Devices 10 M
Composition
IncomeC,D,E
Cars in householdB,C
Availability (DSP ID)
Adform1861818
XandrUse Composition
Google DV360862051917
Reach
Households 2.4 M
People 7.2 M
Devices 9.1 M
Composition
IncomeD,E
Cars in householdB,C
Availability (DSP ID)
Adform1861819
XandrUse Composition
Google DV360862051923
Reach
Households 2.6 M
People 7.9 M
Devices 10 M
Composition
Children in householdB,C
IncomeB,C,D,E
Cars in householdB,C
Availability (DSP ID)
Adform1861820
XandrUse Composition
Google DV360862051935
Reach
Households 1.9 M
People 5.8 M
Devices 7.3 M
Composition
IncomeC,D,E
Cars in householdB,C
Availability (DSP ID)
Adform1861924
XandrUse Composition
Google DV360860631565
Reach
Households 2.4 M
People 7.3 M
Devices 9.3 M
Composition
Tech LevelC
Cars in householdB,C
NeighbourhoodC,D
Availability (DSP ID)
Adform1861821
XandrUse Composition
Google DV360860632378
Reach
Households 1.6 M
People 4.9 M
Devices 6.2 M
Composition
Cars in householdB,C
Household IncomeE
SavingsC
Availability (DSP ID)
Adform1861822
XandrUse Composition
Google DV360862051968
Reach
Households 734 K
People 2.2 M
Devices 2.8 M

Car Services

TurkeyTurkey
Composition
Cars in householdB,C
Availability (DSP ID)
Adform1861823
XandrUse Composition
Google DV360860632381
Reach
Households 3.4 M
People 10.1 M
Devices 12.8 M
Composition
Cars in householdB,C
Household IncomeB,C,D,E
Availability (DSP ID)
Adform1861714
XandrUse Composition
Google DV360860632384
Reach
Households 3.4 M
People 10.3 M
Devices 13 M
Composition
Cars in householdB,C
LifecycleA,B,C,D
Availability (DSP ID)
Adform1861714
XandrUse Composition
Google DV360860632387
Reach
Households 3.5 M
People 10.4 M
Devices 13.1 M

Banking / Financing

TurkeyTurkey
Composition
Home OwnershipA
LifecycleA,B,C,D
Availability (DSP)
Adform1861799
XandrUse Composition
Google DV360862051986
Reach
Households 2.5 M
People 7.5 M
Devices 9.4 M
Composition
SavingsA,B
Cars in householdB,C
Availability (DSP)
Adform1861800
XandrUse Composition
Google DV360860632390
Reach
Households 3 M
People 9 M
Devices 11.4 M
Composition
SavingsA
LifecycleA,B,C,D
Availability (DSP)
Adform1861801
XandrUse Composition
Google DV360860632351
Reach
Households 2.7 M
People 8.1 M
Devices 10.2 M
Composition
Home OwnershipA
SavingsA,B
Availability (DSP)
Adform1861802
XandrUse Composition
Google DV360860513705
Reach
Households 2 M
People 5.9 M
Devices 7.5 M
Composition
Household IncomeA,B
Availability (DSP)
Adform1861803
XandrUse Composition
Google DV360860513720
Reach
Households 2.4 M
People 7.1 M
Devices 9 M
Composition
Tech LevelB,C
Household IncomeB,C,D
SavingsB,C
Availability (DSP)
Adform1861804
XandrUse Composition
Google DV360860632354
Reach
Households 2.1 M
People 6.2 M
Devices 7.9 M
Composition
SavingsC
Household IncomeD,E
Availability (DSP)
Adform1861805
XandrUse Composition
Google DV360860513723
Reach
Households 485 K
People 1.5 M
Devices 1.8 M

Insurance

TurkeyTurkey
Composition
CarsB,C
Availability (DSP)
Adform1861699
XandrUse Composition
Google DV360860632399
Reach
Households 3.5 M
People 10.4 M
Devices 13.2 M
Composition
Home OwnershipA
Household IncomeC,D,E
Availability (DSP)
Adform1861847
XandrUse Composition
Google DV360860632357
Reach
Households 7.3 M
People 22 M
Devices 27.9 M
Composition
LifecycleA,B,C,D
Children in HouseholdB,C
Availability (DSP)
Adform1861848
XandrUse Composition
Google DV360860513744
Reach
Households 4 M
People 12.1 M
Devices 15.3 M
Composition
LifecycleA,B,C,D
Household incomeC,D,E
Availability (DSP)
Adform1861849
XandrUse Composition
Google DV360860632414
Reach
Households 3.2 M
People 9.5 M
Devices 12 M
Composition
LifecycleA,B,C,D
Household incomeC,D,E
EducationB,C
Availability (DSP)
Adform1861850
XandrUse Composition
Google DV360860632408
Reach
Households 3.5 M
People 10.5 M
Devices 13.3 M
Composition
LifecycleA,B
Household incomeB,C,D,E
Tech LevelB,C
Availability (DSP)
Adform1861851
XandrUse Composition
Google DV360860513765
Reach
Households 3.8 M
People 11.4 M
Devices 14.4 M

Real Estate Trading

TurkeyTurkey
Composition
LifecycleA,B
Availability (DSP)
Adform1861885
XandrUse Composition
Google DV360860513753
Reach
Households 2.5 M
People 7.5 M
Devices 9.5 M
Composition
LifecycleC,D
Household IncomeD,E
Neighbourhood TypeC,D
Availability (DSP)
Adform1861882
XandrUse Composition
Google DV360862052028
Reach
Households 2.1 M
People 6.2 M
Devices 7.9 M
Composition
HometypeA
Household IncomeC,D,E
Availability (DSP)
Adform1861883
XandrUse Composition
Google DV360862052010
Reach
Households 4 M
People 12.1 M
Devices 15.3 M
Composition
Household IncomeC,D,E
LifecycleB,C,D
Availability (DSP)
Adform1861884
XandrUse Composition
Google DV360862052034
Reach
Households 3 M
People 8.9 M
Devices 11.2 M

Home Renovation

TurkeyTurkey
Composition
Household incomeB,C,D,E
LifecycleA,B,C,D
Availability (DSP)
Adform1861886
XandrUse Composition
Google DV360860513714
Reach
Households 3.8 M
People 11.5 M
Devices 14.6 M
Composition
Home ownershipA
Household incomeC,D,E
Availability (DSP)
Adform1861887
XandrUse Composition
Google DV360862052040
Reach
Households 2.4 M
People 7.1 M
Devices 9 M
Composition
Home ownershipA
Household incomeB,C,D,E
Availability (DSP)
Adform1861888
XandrUse Composition
Google DV360862052013
Reach
Households 2.5 M
People 7.5 M
Devices 9.5 M
Composition
Home ownershipA
Building ageA,B
Availability (DSP)
Adform1861889
XandrUse Composition
Google DV360860513795
Reach
Households 2.4 M
People 7.2 M
Devices 9.2 M
Composition
Home ownershipA
HometypeB
Availability (DSP)
Adform1861890
XandrUse Composition
Google DV360862052016
Reach
Households 2.1 M
People 6.4 M
Devices 8.1 M
Composition
Living Space M2B,C
Household incomeB,C,D,E
Tech levelB,C
Availability (DSP)
Adform1861891
XandrUse Composition
Google DV360860513717
Reach
Households 2.8 M
People 8.4 M
Devices 10.6 M

Restaurants

TurkeyTurkey
Composition
LifecycleA,B
Household incomeA,B,C
Neighbourhood TypeC,D
Availability (DSP)
Adform1861894
XandrUse Composition
Google DV360860632447
Reach
Households 2.5 M
People 7.6 M
Devices 9.7 M
Composition
Household incomeC,D
Neighbourhood TypeC,D
Availability (DSP)
Adform1861892
XandrUse Composition
Google DV360860513816
Reach
Households 3.2 M
People 9.6 M
Devices 12.2 M
Composition
LifecycleA,B
Household incomeB,C,D.E
Neighbourhood TypeC,D
Availability (DSP)
Adform1861893
XandrUse Composition
Google DV360860632456
Reach
Households 6.2 M
People 18.5 M
Devices 23.4 M

Telecommunication

TurkeyTurkey
Composition
LifecycleA,B,C,D
Tech LevelB,C
Availability (DSP)
Adform1861895
XandrUse Composition
Google DV360860513810
Reach
Households 4.2 M
People 12.7 M
Devices 16 M
Composition
LifecycleA,B,C,D
Tech LevelB,C
Children in HouseholdB,C
Availability (DSP)
Adform1861896
XandrUse Composition
Google DV360860513813
Reach
Households 4.2 M
People 12.7 M
Devices 16 M
Composition
Tech LevelA,B
Availability (DSP)
Adform1861898
XandrUse Composition
Google DV360862052043
Reach
Households 3 M
People 9 M
Devices 11.4 M
Composition
LifecycleA,B,C
Tech LevelB,C
Availability (DSP)
Adform1861897
XandrUse Composition
Google DV360860513822
Reach
Households 3 M
People 9.1 M
Devices 11.5 M

Children Articles

TurkeyTurkey
Composition
ChildrenB,C
Availability (DSP)
Adform1861904
XandrUse Composition
Google DV360860513825
Reach
Households 4.2 M
People 12.7 M
Devices 16 M

Culture & Entertainment

TurkeyTurkey
Composition
LifecycleA,B,C,D
Neighbourhood TypeC,D
Availability (DSP)
Adform1861899
XandrUse Composition
Google DV360860513780
Reach
Households 2.7 M
People 8.2 M
Devices 10.4 M
Composition
EducationC
Neighbourhood TypeC,D
Availability (DSP)
Adform1861929
XandrUse Composition
Google DV360860632495
Reach
Households 2.4 M
People 7.3 M
Devices 9.2 M
Composition
LifecycleA,B
Availability (DSP)
Adform1861900
XandrUse Composition
Google DV360860632480
Reach
Households 2.5 M
People 7.5 M
Devices 9.5 M
Composition
LifecycleC,D,E
Neighbourhood TypeC,D
EducationC
Availability (DSP)
Adform1861901
XandrUse Composition
Google DV360860632519
Reach
Households 2.8 M
People 8.5 M
Devices 10.7 M
Composition
EducationB,C
Tech LevelA,B
Availability (DSP)
Adform1861902
XandrUse Composition
Google DV360860632522
Reach
Households 2.8 M
People 8.5 M
Devices 10.8 M
Composition
EducationB,C
Tech LevelB,C
Availability (DSP)
Adform1861903
XandrUse Composition
Google DV360860632525
Reach
Households 3.5 M
People 10.6 M
Devices 13.5 M

Travel & Vacation

TurkeyTurkey
Composition
Tech LevelB,C
Availability (DSP)
Adform1861905
XandrUse Composition
Google DV360860632498
Reach
Households 4.5 M
People 13.5 M
Devices 17.1 M
Composition
Business AudiencesA,B,C
Availability (DSP)
Adform1861905
XandrUse Composition
Google DV360860632531
Reach
Households 2.2 M
People 6.5 M
Devices 8.2 M
Composition
Household IncomeA,B,C
Cars in HouseholdB,C
Availability (DSP)
Adform1861907
XandrUse Composition
Google DV360860632537
Reach
Households 2.3 M
People 7 M
Devices 8.9 M
Composition
Household IncomeC,D,E
Children in HouseholdB,C
EducationA,B
Availability (DSP)
Adform1861908
XandrUse Composition
Google DV360862052076
Reach
Households 2.1 M
People 6.4 M
Devices 8.1 M
Composition
Household IncomeC,D,E
LifecycleA,B,C
Neighbourhood TypeC,D
Availability (DSP)
Adform1861909
XandrUse Composition
Google DV360862052085
Reach
Households 1.9 M
People 5.8 M
Devices 7.4 M
Composition
Household IncomeD,E
Availability (DSP)
Adform1861910
XandrUse Composition
Google DV360860632549
Reach
Households 2.9 M
People 8.8 M
Devices 11.2 M
Composition
LifecycleA
Tech LevelB,C
Availability (DSP)
Adform1861911
XandrUse Composition
Google DV360860632555
Reach
Households 2.1 M
People 6.4 M
Devices 8.1 M
Composition
Household IncomeC,D,E
LifecycleB,C,D
Neighborhood TypeB,C,D
Availability (DSP)
Adform1861912
XandrUse Composition
Google DV360860513870
Reach
Households 2.6 M
People 7.7 M
Devices 9.7 M

Computer Games

TurkeyTurkey
Composition
LifecycleA,B,C
Tech LevelC
Availability (DSP)
Adform1861845
XandrUse Composition
Google DV360860513873
Reach
Households 2.7 M
People 8.2 M
Devices 10.4 M

Betting Online

TurkeyTurkey
Composition
LifecycleA,B
EducationA,B
Tech LevelB,C
Availability (DSP)
Adform1861694
XandrUse Composition
Google DV360862052091
Reach
Households 3.8 M
People 11.4 M
Devices 14.4 M

Electronics

TurkeyTurkey
Composition
Household IncomeC,D,E
Tech LevelB,C
Availability (DSP)
Adform1861830
XandrUse Composition
Google DV360860513876
Reach
Households 3.4 M
People 10.3 M
Devices 13 M
Composition
LifecycleA,B,C,D
Tech LevelB,C
Availability (DSP)
Adform1861825
XandrUse Composition
Google DV360862052094
Reach
Households 4 M
People 11.9 M
Devices 15.1 M
Composition
LifecycleA,B,C
Tech LevelB,C
Availability (DSP)
Adform1861826
XandrUse Composition
Google DV360860513738
Reach
Households 4 M
People 12.1 M
Devices 15.3 M
Composition
Children in HouseholdB,C
LifecycleA,B,C
Availability (DSP)
Adform1861827
XandrUse Composition
Google DV360862052100
Reach
Households 2.7 M
People 8.2 M
Devices 10.4 M
Composition
Home OwnershipOwn
HometypeB,C
Availability (DSP)
Adform1861828
XandrUse Composition
Google DV360862052142
Reach
Households 5.4 M
People 16.3 M
Devices 20.7 M
Composition
Household IncomeC,D,E
Tech LevelC
Availability (DSP)
Adform1861829
XandrUse Composition
Google DV360860513879
Reach
Households 2.7 M
People 8.1 M
Devices 10.2 M
Composition
Household IncomeB,C,D,E
Children in HouseholdB,C
Tech LevelB,C
Availability (DSP)
Adform1861926
XandrUse Composition
Google DV360862052151
Reach
Households 3.6 M
People 10.7 M
Devices 13.6 M
Composition
Household IncomeC,D,E
Tech LevelC
Availability (DSP)
Adform1861831
XandrUse Composition
Google DV360860513894
Reach
Households 2.7 M
People 8.1 M
Devices 10.2 M

Fast-Moving Consumer Good (FMCG)

TurkeyTurkey
Composition
Children in HouseholdB,C
EducationA,B
Availability (DSP)
Adform1861836
XandrUse Composition
Google DV360862052160
Reach
Households 3.4 M
People 10.2 M
Devices 12.9 M
Composition
LifecycleA,B
Availability (DSP)
Adform1861837
XandrUse Composition
Google DV360860513903
Reach
Households 2.5 M
People 7.6 M
Devices 9.6 M
Composition
LifecycleB,C,D
Availability (DSP)
Adform1861838
XandrUse Composition
Google DV360860513906
Reach
Households 3.4 M
People 10.1 M
Devices 12.8 M
Composition
LifecycleA,B,C
Availability (DSP)
Adform1861839
XandrUse Composition
Google DV360862052172
Reach
Households 3.2 M
People 9.5 M
Devices 12 M
Composition
LifecycleB,C
Availability (DSP)
Adform1861840
XandrUse Composition
Google DV360860513915
Reach
Households 2.4 M
People 7.1 M
Devices 8.9 M
Composition
EducationC
Tech LevelB,C
Neighbourhood TypeC,D
Availability (DSP)
Adform1861841
XandrUse Composition
Google DV360862052184
Reach
Households 2.1 M
People 6.3 M
Devices 8 M
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1861842
XandrUse Composition
Google DV360862052187
Reach
Households 2.2 M
People 6.6 M
Devices 8.3 M
Composition
LifecycleB,C,D
Tech LevelA,B
Availability (DSP)
Adform1861843
XandrUse Composition
Google DV360862052190
Reach
Households 1.8 M
People 5.5 M
Devices 6.9 M
Composition
LifecycleB,C,D
Tech LevelA,B
Availability (DSP)
Adform
XandrUse Composition
Google DV360860632570
Reach
Households 1.8 M
People 5.5 M
Devices 6.9 M

Personal Hygiene

TurkeyTurkey
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1861846
XandrUse Composition
Google DV360862052178
Reach
Households 2.3 M
People 7 M
Devices 8.8 M
Composition
Children in HouseholdB,C
EducationB,C
Availability (DSP)
Adform1861695
XandrUse Composition
Google DV360860632585
Reach
Households 2.6 M
People 7.9 M
Devices 10 M
Composition
LifecycleB,C,D,E
Children in HouseholdB,C
Availability (DSP)
Adform1861696
XandrUse Composition
Google DV360860632606
Reach
Households 1.7 M
People 5.1 M
Devices 6.5 M
Composition
LifecycleA,B,C,D
Tech LevelB,C
Household IncomeB,C,D,E
Availability (DSP)
Adform1861697
XandrUse Composition
Google DV360860632591
Reach
Households 3.3 M
People 10 M
Devices 12.6 M
Composition
LifecycleA,B,C
Tech LevelB,C
Household IncomeC,D,E
Availability (DSP)
Adform1861698
XandrUse Composition
Google DV360862052205
Reach
Households 2.6 M
People 7.9 M
Devices 10 M

Lifestyle

TurkeyTurkey
Composition
LifecycleA,B
Neighbourhood TypeC,D
Availability (DSP)
Adform1861852
XandrUse Composition
Google DV360860632615
Reach
Households 1.7 M
People 5.2 M
Devices 6.5 M
Composition
EducationA,B
Availability (DSP)
Adform1861700
XandrUse Composition
Google DV360862052211
Reach
Households 3.8 M
People 11.3 M
Devices 14.3 M
Composition
LifecycleB,C,D
Availability (DSP)
Adform1861701
XandrUse Composition
Google DV360860632573
Reach
Households 3.9 M
People 11.8 M
Devices 15 M
Composition
LifecycleA,B,C
Neighbourhood TypeC,D
Availability (DSP)
Adform1861853
XandrUse Composition
Google DV360862052118
Reach
Households 2.4 M
People 7.1 M
Devices 9 M
Composition
Neighbourhood TypeC,D
Availability (DSP)
Adform1861927
XandrUse Composition
Google DV360860513972
Reach
Households 3.3 M
People 9.9 M
Devices 12.6 M
Composition
Neighbourhood TypeA,B,C
Tech LevelA,B
Availability (DSP)
Adform1861928
XandrUse Composition
Google DV360860513957
Reach
Households 2.3 M
People 6.9 M
Devices 8.7 M
Composition
LifecycleA,B,C
Neighbourhood TypeA,B,C
Availability (DSP)
Adform1861702
XandrUse Composition
Google DV360860632621
Reach
Households 3 M
People 9 M
Devices 11.4 M
Composition
LifecycleB,C
Children in HouseholdB
Availability (DSP)
Adform1861703
XandrUse Composition
Google DV360860632624
Reach
Households 1.5 M
People 4.4 M
Devices 5.6 M
Composition
LifecycleA
Neighbourhood TypeC,D
Availability (DSP)
Adform1861854
XandrUse Composition
Google DV360860632633
Reach
Households 2.1 M
People 6.2 M
Devices 7.9 M

Buying Power

TurkeyTurkey
Composition
Household IncomeA,B,C
SavingsA,B
Availability (DSP)
Adform1861806
XandrUse Composition
Google DV360860513966
Reach
Households 2.6 M
People 7.8 M
Devices 9.9 M
Composition
Household IncomeC,D,E
SavingsB,C
Availability (DSP)
Adform1861807
XandrUse Composition
Google DV360860513963
Reach
Households 1.7 M
People 5 M
Devices 6.3 M

Home Security

TurkeyTurkey
Composition
Children in HouseholdB,C
Household IncomeC,D,E
Availability (DSP)
Adform1861798
XandrUse Composition
Google DV360860513969
Reach
Households 4.3 M
People 12.8 M
Devices 16.2 M

Pharmaceuticals

TurkeyTurkey
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1861860
XandrUse Composition
Google DV360860632651
Reach
Households 2.5 M
People 7.5 M
Devices 9.5 M
Composition
LifecycleA,B
Availability (DSP)
Adform1861861
XandrUse Composition
Google DV360862052232
Reach
Households 2.5 M
People 7.6 M
Devices 9.6 M
Composition
LifecycleD,E
Availability (DSP)
Adform1861862
XandrUse Composition
Google DV360860514005
Reach
Households 2.9 M
People 8.7 M
Devices 11.1 M
Composition
LifecycleB,C,D
Availability (DSP)
Adform1861863
XandrUse Composition
Google DV360860514008
Reach
Households 3.6 M
People 10.9 M
Devices 13.9 M
Composition
LifecycleA,B,C,D
Children in HouseholdB,C
Neighbourhood TypeA,B,C
Availability (DSP)
Adform1861864
XandrUse Composition
Google DV360862052259
Reach
Households 2.4 M
People 7.3 M
Devices 9.2 M
Composition
LifecycleB,C,D
Tech LevelC
Availability (DSP)
Adform1861865
XandrUse Composition
Google DV360860514029
Reach
Households 2.6 M
People 7.8 M
Devices 9.9 M
Composition
LifecycleD,E
Availability (DSP)
Adform1861866
XandrUse Composition
Google DV360860632660
Reach
Households 2.1 M
People 6.4 M
Devices 8.1 M

Occasions & Presents

TurkeyTurkey
Composition
LifecycleA,B,C
Availability (DSP)
Adform1861855
XandrUse Composition
Google DV360862052271
Reach
Households 3.4 M
People 10.2 M
Devices 12.9 M
Composition
LifecycleA,B,C
Children in HouseholdB,C
Availability (DSP)
Adform1861704
XandrUse Composition
Google DV360860632690
Reach
Households 2.5 M
People 7.4 M
Devices 9.3 M
Composition
LifecycleA,B,C
Children in HouseholdB,C
Availability (DSP)
Adform1861704
XandrUse Composition
Google DV360860632696
Reach
Households 2.4 M
People 7.2 M
Devices 9.2 M
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1861856
XandrUse Composition
Google DV360862052307
Reach
Households 2.6 M
People 7.8 M
Devices 9.9 M
Composition
LifecycleA,B
Availability (DSP)
Adform1861857
XandrUse Composition
Google DV360862052295
Reach
Households 2.5 M
People 7.6 M
Devices 9.6 M
Composition
LifecycleA,B,C,D
Availability (DSP)
Adform1861706
XandrUse Composition
Google DV360860514023
Reach
Households 4.4 M
People 13.1 M
Devices 16.6 M
Composition
Household IncomeB,C,D,E
Tech LevelA,B
Availability (DSP)
Adform1861858
XandrUse Composition
Google DV360860632732
Reach
Households 3.9 M
People 11.7 M
Devices 14.9 M
Composition
Household IncomeB,C,D,E
Tech LevelB,C
Availability (DSP)
Adform1861859
XandrUse Composition
Google DV360860632735
Reach
Households 3.5 M
People 10.6 M
Devices 13.4 M

Recruitment & Career

TurkeyTurkey
Composition
Business AudienceB,C
Availability (DSP)
Adform1861809
XandrUse Composition
Google DV360862052370
Reach
Households 3.6 M
People 10.7 M
Devices 13.5 M
Composition
Household IncomeE
EducationC
SavingsC
Availability (DSP)
Adform1861810
XandrUse Composition
Google DV360862052349
Reach
Households 2 M
People 5.9 M
Devices 7.5 M
Composition
Household IncomeC,D,E
EducationC
SavingsB,C
Availability (DSP)
Adform1861811
XandrUse Composition
Google DV360862052376
Reach
Households 4.7 M
People 14.1 M
Devices 17.9 M
Composition
LifecycleA
EducationC
Availability (DSP)
Adform1861812
XandrUse Composition
Google DV360860514143
Reach
Households 2.2 M
People 6.7 M
Devices 8.5 M
Composition
Neighbourhood TypeC,D
LifecycleA,B,C
Tech LevelC
Availability (DSP)
Adform1861813
XandrUse Composition
Google DV360860514158
Reach
Households 5.1 M
People 15.4 M
Devices 19.6 M

Political Themes

TurkeyTurkey
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1861867
XandrUse Composition
Google DV360860514149
Reach
Households 7.3 M
People 22 M
Devices 27.9 M
Composition
LifecycleD,E
Tech LevelA
Availability (DSP)
Adform1861868
XandrUse Composition
Google DV360860632813
Reach
Households 4.5 M
People 13.5 M
Devices 17.1 M
Composition
EducationB,C
Availability (DSP)
Adform1861869
XandrUse Composition
Google DV360860632822
Reach
Households 3.6 M
People 10.8 M
Devices 13.7 M
Composition
Neighbourhood TypeC,D
Cars in HouseholdA
Availability (DSP)
Adform1861870
XandrUse Composition
Google DV360860632819
Reach
Households 6.4 M
People 19.2 M
Devices 24.3 M
Composition
Cars in HouseholdB,C
Availability (DSP)
Adform1861871
XandrUse Composition
Google DV360862052406
Reach
Households 6.2 M
People 18.5 M
Devices 23.4 M
Composition
Neighbourhood TypeC,D
EducationC
Availability (DSP)
Adform1861872
XandrUse Composition
Google DV360862052409
Reach
Households 5 M
People 14.9 M
Devices 18.9 M
Composition
LifecycleA,B,C
EducationC
Availability (DSP)
Adform1861873
XandrUse Composition
Google DV360860514179
Reach
Households 4.4 M
People 13.2 M
Devices 16.7 M
Composition
LifecycleD,E
Tech LevelA,B
Availability (DSP)
Adform1861874
XandrUse Composition
Google DV360862052415
Reach
Households 3 M
People 9.1 M
Devices 11.5 M
Composition
Neighbourhood TypeA,B
LifecycleC,D,E
Availability (DSP)
Adform1861875
XandrUse Composition
Google DV360862052418
Reach
Households 2.1 M
People 6.4 M
Devices 8.2 M
Composition
Household IncomeD,E
Availability (DSP)
Adform1861876
XandrUse Composition
Google DV360860514185
Reach
Households 4.5 M
People 13.6 M
Devices 17.3 M
Composition
Household IncomeA,B,C
EducationA
LifecycleC,D,E
Availability (DSP)
Adform1861877
XandrUse Composition
Google DV360860514188
Reach
Households 2.6 M
People 7.9 M
Devices 10 M
Composition
Household IncomeC,D,E
EducationB,C
LifecycleA,B,C
Availability (DSP)
Adform1861878
XandrUse Composition
Google DV360860632837
Reach
Households 2.9 M
People 8.7 M
Devices 11.1 M
Composition
Neighbourhood TypeC,D
LifecycleA,B
Availability (DSP)
Adform1861879
XandrUse Composition
Google DV360860632840
Reach
Households 1.9 M
People 5.7 M
Devices 7.2 M
Composition
Neighbourhood TypeC,D
EducationB,C
Availability (DSP)
Adform1861880
XandrUse Composition
Google DV360862052424
Reach
Households 5.1 M
People 15.2 M
Devices 19.3 M
Composition
Household IncomeB,C,D,E
Neighbourhood TypeB,C,D
EducationB,C
Availability (DSP)
Adform1861881
XandrUse Composition
Google DV360862052427
Reach
Households 5.9 M
People 17.8 M
Devices 22.5 M

Fashion & Shopping

TurkeyTurkey
Composition
Neighbourhood TypeB,C,D
LifecycleA,B,C
EducationA,B
Availability (DSP)
Adform1861832
XandrUse Composition
Google DV360862052430
Reach
Households 2.1 M
People 6.3 M
Devices 7.9 M
Composition
LifecycleA,B,C
Tech LevelB,C
Availability (DSP)
Adform1861883
XandrUse Composition
Google DV360860514194
Reach
Households 6.5 M
People 19.4 M
Devices 24.6 M
Composition
Household IncomeC,D,E
LifecycleA,B,C,D
Tech LevelB,C
Availability (DSP)
Adform1861833
XandrUse Composition
Google DV360860514200
Reach
Households 2.3 M
People 7 M
Devices 8.9 M
Composition
Household IncomeB,C,D,E
LifecycleA,B,C
Tech LevelB,C
Availability (DSP)
Adform1861834
XandrUse Composition
Google DV360860514236
Reach
Households 6.3 M
People 18.9 M
Devices 24 M

Christmas & Winter

TurkeyTurkey
Composition
LifecycleA,B
Household IncomeD,E
Tech LevelB,C
Availability (DSP)
Adform1861708
XandrUse Composition
Google DV360Use Composition
Reach
Households 2.9 M
People 8.8 M
Devices 11.1 M
Composition
LifecycleA,B
Household IncomeA,B,C
Tech LevelB,C
Availability (DSP)
Adform1760228
XandrUse Composition
Google DV360Use Composition
Reach
Households 3.6 M
People 10.7 M
Devices 13.6 M
Composition
Children in HouseholdB,C
Household IncomeD,E
Tech LevelB,C
Availability (DSP)
Adform1861710
XandrUse Composition
Google DV360Use Composition
Reach
Households 4.1 M
People 12.2 M
Devices 15.5 M
Composition
Children in HouseholdB,C
Household IncomeA,B,C
Tech LevelB,C
Availability (DSP)
Adform1861709
XandrUse Composition
Google DV360Use Composition
Reach
Households 4.7 M
People 14.1 M
Devices 17.9 M
Composition
LifecycleD,E
Household IncomeD,E
Tech LevelA,B
Availability (DSP)
Adform1861711
XandrUse Composition
Google DV360Use Composition
Reach
Households 3.1 M
People 9.3 M
Devices 11.8 M
Composition
LifecycleD,E
Household IncomeA,B,C
Tech LevelA,B
Availability (DSP)
Adform1861712
XandrUse Composition
Google DV360Use Composition
Reach
Households 3.5 M
People 10.6 M
Devices 13.4 M
Composition
Children in HouseholdB,C
Tech LevelB,C
Availability (DSP)
Adform1861913
XandrUse Composition
Google DV360Use Composition
Reach
Households 3.3 M
People 10 M
Devices 12.6 M
Composition
Household IncomeD,E
Tech LevelB,C
Availability (DSP)
Adform1861914
XandrUse Composition
Google DV360Use Composition
Reach
Households 3.8 M
People 11.4 M
Devices 14.5 M
Composition
Household IncomeA,B,C
Tech LevelB,C
Availability (DSP)
Adform1861915
XandrUse Composition
Google DV360Use Composition
Reach
Households 4.5 M
People 13.4 M
Devices 16.9 M
Composition
Children in HouseholdB,C
Tech LevelB,C
Availability (DSP)
Adform1861916
XandrUse Composition
Google DV360Use Composition
Reach
Households 4.7 M
People 14.1 M
Devices 17.9 M
Composition
Children in HouseholdB,C
Tech LevelB,C
Household IncomeB,C,D,E
LifecycleA,B,C
Availability (DSP)
Adform1861917
XandrUse Composition
Google DV360Use Composition
Reach
Households 5.5 M
People 16.6 M
Devices 21 M
Composition
HometypeB
Neighbourhood TypeA,B
Availability (DSP)
Adform1861930
XandrUse Composition
Google DV360Use Composition
Reach
Households 7.5 M
People 22.4 M
Devices 28.4 M
Composition
HometypeA
Neighbourhood TypeC,D
Availability (DSP)
Adform1861931
XandrUse Composition
Google DV360Use Composition
Reach
Households 7.1 M
People 21.2 M
Devices 26.9 M
Composition
Household IncomeC,D,E
Neighbourhood TypeD
Tech LevelC
Availability (DSP)
Adform1861918
XandrUse Composition
Google DV360Use Composition
Reach
Households 5.3 M
People 15.9 M
Devices 20.1 M
Composition
SavingsB,C
Neighbourhood TypeC,D
Tech LevelC
Availability (DSP)
Adform1861919
XandrUse Composition
Google DV360Use Composition
Reach
Households 4.1 M
People 12.2 M
Devices 15.4 M
Composition
Neighbourhood TypeA,B
Tech LevelA,B
Availability (DSP)
Adform1861920
XandrUse Composition
Google DV360Use Composition
Reach
Households 3.2 M
People 9.5 M
Devices 12.1 M
Composition
Neighbourhood TypeA,B
Tech LevelA,B
Availability (DSP)
Adform1861921
XandrUse Composition
Google DV360Use Composition
Reach
Households 2.6 M
People 7.9 M
Devices 10 M
Composition
Cars in HouseholdC
Availability (DSP)
Adform1861922
XandrUse Composition
Google DV360Use Composition
Reach
Households 7.9 M
People 23.7 M
Devices 30.1 M
D

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    Describe your campaign, in what country, on what DSP's and when you plan to run the campaign.
  • Date Format: DD slash MM slash YYYY
  • Pipedrive Product IID
  • Pipedrive Product Quantity

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