Core Audiences

Household characteristics based on neighbourhood statistics.

Digiseg Core Audiences enable advertisers to segment the entire population through the use of neighborhood statistics. With this data, you can identify internet users with specific characteristics like cars, children, income, savings, education, home ownership, home size, building year, neighborhood type, lifecycle, tech-level or business characteristics. The audiences explain the basis for needs as opposed to behavior. Needs that often determine whether a product or service is bought. For example: When you own a car, you need fuel.
Why Core Audiences?
  • Full Reach on Safari and IOS
  • Target the Need
  • Full Reach
  • Best Precision
  • Cookie Free

Children in Household

LithuaniaLithuania
About
People with no children or without children living at home have both time and spending power for recreational products and services.
Availability (DSP ID)
Adform1801439
XandrAvailable upon request
Google DV360784984189
Reach
Households 678.5 K
People 1.4 M
Devices 5.2 M
About
Neighborhoods with an average of 1 child have a modest need for child-related products.
Availability (DSP ID)
Adform1801440
XandrAvailable upon request
Google DV360784984126
Data
Households 244 K
People 513 K
Devices 1.9 M
About
Households with 2 or more children consume everything child related for example strollers, school gear, children clothes, shoes, boots, and toys.
Availability (DSP ID)
Adform1813912
XandrAvailable upon request
Google DV360784983769
Data
Households 198 K
People 417 K
Devices 1.5 M

Household Income

LithuaniaLithuania
About
Low-income neighborhoods value a good offer where cost saving and financing options are in high demand.
Availability (DSP ID)
Adform1801448
XandrAvailable upon request
Google DV360784984147
Reach
Households 201 K
People 423 K
Devices 1.5 M
About
People with below average income balance the budget by a fair share of discount products. The price matters.
Availability (DSP ID)
Adform1801449
XandrAvailable upon request
Google DV360784984273
Reach
Households 247 K
People 519 K
Devices 1.9 M
About
Households with an average income have all options for prioritization. Both discount-, standard- and luxury products are considered.
Availability (DSP ID)
Adform1801450
XandrAvailable upon request
Google DV360784984324
Reach
Households 224 K
People 471 K
Devices 1.7 M
About
Prosperous households now and then purchase luxury items but the majority of the budget is spent on quality products.
Availability (DSP ID)
Adform1801451
XandrAvailable upon request
Google DV360784984279
Reach
Households 259 K
People 543 K
Devices 2 M
About
The highest incomes groups in society also spend the most on recreational services and luxury good - simply because they can.
Availability (DSP ID)
Adform1801452
XandrAvailable upon request
Google DV360784984327
Reach
Households 213 K
People 447 K
Devices 1.6 M

Cars in Household

LithuaniaLithuania
About
Households without cars still need transportation. They often use Trains, Busses, Metro, Scooters, and Bicycles.
Availability (DSP ID)
Adform1801436
XandrAvailable upon request
Google DV360784984096
Reach
Households 449 K
People 942 K
Devices 3.5 M
About
Neighborhoods with an average of 1 car have a modest need for car transport and top up with other means of transport.
Availability (DSP ID)
Adform1801437
XandrAvailable upon request
Google DV360784983766
Reach
Households 362 K
People 761 K
Devices 2.8 M
About
Households with 2 or more cars consume everything car related for example Fuel, Auto insurance, Tires, Maintenance, and new cars.
Availability (DSP ID)
Adform1801438
XandrAvailable upon request
Google DV360784984186
Reach
Households 339 K
People 712 K
Devices 2.6 M

Hometype

LithuaniaLithuania
About
People living in apartments have no garden and in general, live a more space optimized life.
Availability (DSP ID)
Adform1801426
XandrAvailable upon request
Google DV360786985593
Reach
Households 460 K
People 966 K
Devices 3.5 M
About
When you live in a house you have needs like lawnmowers, outdoor grills, and garden furniture.
Availability (DSP ID)
Adform1801428
XandrAvailable upon request
Google DV360786985596
Reach
Households 690 K
People 1.4 M
Devices 5.3 M

Lifecycle

LithuaniaLithuania
About
The young careless consume everything fresh and smart. They travel more and often go to restaurants, cinemas, and concerts.
Availability (DSP ID)
Adform1801431
XandrAvailable upon request
Google DV360784653929
Reach
Households 219 K
People 459 K
Devices 1.7 M
About
The young couples with children center their life around the family and children.
Availability (DSP ID)
Adform1801432
XandrAvailable upon request
Google DV360784983088
Reach
Households 230 K
People 483 K
Devices 1.8 M
About
Families with school children consume everything and then some.
Availability (DSP ID)
Adform1801433
XandrAvailable upon request
Google DV360784983922
Reach
Households 253 K
People 531 K
Devices 1.9 M
About
When the kids move out new habits like traveling, classical music and restaurants eat the budget.
Availability (DSP ID)
Adform1801434
XandrAvailable upon request
Google DV360784654058
Reach
Households 207 K
People 435 K
Devices 1.6 M
About
Pensioners are more offline. Pensioners consume less streaming services and more flow TV, books or printed newspapers.
Availability (DSP ID)
Adform1801435
XandrAvailable upon request
Google DV360784984120
Reach
Households 196 K
People 411 K
Devices 1.5 M

Home Ownership

LithuaniaLithuania
About
Homeowners needs extend to everything like new kitchens and renovation of roof or floor etc. Homeowners also need credit mortgages and other private banking products.
Availability (DSP ID)
Adform1801456
XandrAvailable upon request
Google DV360786986298
Reach
Households 673 K
People 1.4 M
Devices 5.2 M
About
Renters has less worries as they are rarely the decisionmaker for home-renovation and upgrades.
Availability (DSP ID)
Adform1801455
XandrAvailable upon request
Google DV360784984240
Reach
Households 472 K
People 990 K
Devices 3.6 M

Education

LithuaniaLithuania
About
Households with basic educations more often enjoy a football match, consume fast-food, online betting or gambling and visit camping sites on vacations.
Availability (DSP ID)
Adform1801441
XandrAvailable upon request
Google DV360786986160
Reach
Households 357 K
People 749 K
Devices 2.7 M
About
Neighborhoods with an average educational level read magazines and go to the Cinema.
Availability (DSP ID)
Adform1801442
XandrAvailable upon request
Google DV360784654064
Reach
Households 426 K
People 894 K
Devices 3.3 M
About
Households with a higher educational level read the most books, visit the theater and opera.
Availability (DSP ID)
Adform1801443
XandrAvailable upon request
Google DV360786986166
Reach
Households 368 K
People 773 K
Devices 2.8 M

Savings

LithuaniaLithuania
About
Persons with no Savings still consume but often need to borrow money, finance- or lease products.
Availability (DSP ID)
Adform1801430
XandrAvailable upon request
Google DV360784983757
Reach
Households 564 K
People 1.2 M
Devices 4.3 M
About
Households with smaller savings consume slightly higher quality of products. They also need banking products like savings accounts and can pay the down payment on larger purchases.
Availability (DSP ID)
Adform1801429
XandrAvailable upon request
Google DV360784653923
Reach
Households 345 K
People 725 K
Devices 2.7 M
About
People with larger savings consume the most luxury products. They have an investment- and private banking need.
Availability (DSP ID)
Adform1813911
XandrAvailable upon request
Google DV360784983082
Reach
Households 242 K
People 507 K
Devices 1.9 M

Tech Level

LithuaniaLithuania
About
Households at a basic level of digitalization have fewer devices and are less online. They experience less marketing clutter which makes them more receptive to online ads.
Availability (DSP ID)
Adform1801463
XandrAvailable upon request
Google DV360784654340
Reach
Households 587 K
People 1.2 M
Devices 4.5 M
About
Average households, tech-vice, has found an equilibrium with their devices.
Availability (DSP ID)
Adform1801464
XandrAvailable upon request
Google DV360784654343
Reach
Households 239 K
People 501 K
Devices 1.8 M
About
High Tech persons live their lives in the fast digital lane. They multitask on many devices and have little time for irrelevant online messages. Campaign "Time on Site" decreases.
Availability (DSP ID)
Adform1801465
XandrAvailable upon request
Google DV360786986322
Reach
Households 247 K
People 519 K
Devices 1.9 M

Neighbourhood Type

LithuaniaLithuania
About
Countryside people love space. They prefer functional and durable goods over smart and classy products.
Availability (DSP ID)
Adform1801444
XandrAvailable upon request
Google DV360786986145
Reach
Households 221 K
People 465 K
Devices 1.7 M
About
Village people value the comfort of the small community where everybody knows one another and outdoor decoration of house and garden is very common.
Availability (DSP ID)
Adform1801445
XandrAvailable upon request
Google DV360784984144
Reach
Households 359 K
People 755 K
Devices 2.8 M
About
Suburban households work in the city but count the hours to get home. Outdoor activities, food, and family life is their center of attention.
Availability (DSP ID)
Adform1801446
XandrAvailable upon request
Google DV360784984270
Reach
Households 311 K
People 652 K
Devices 2.4 M
About
City people consume everything modern like cafe latte, sushi, high-end sneakers, and fashion clothes.
Availability (DSP ID)
Adform1801447
XandrAvailable upon request
Google DV360784984318
Reach
Households 259 K
People 543 K
Devices 2 M

Building Age

LithuaniaLithuania
About
Pre-war housing is in constant need of renovation. Most of the buildings left from this era have a great design- and structural quality but lacks light and insolation.
Availability (DSP ID)
Adform1801457
XandrAvailable upon request
Google DV360784984243
Reach
Households 184 K
People 386 K
Devices 1.4 M
About
Post-war buildings have a modest need for renovation and benefit from energy saving upgrades like heat pumps and insulation.
Availability (DSP ID)
Adform1801458
XandrAvailable upon request
Google DV360786986154
Reach
Households 437 K
People 918 K
Devices 3.4 M
About
Modern constructions have a much smaller need for renovation. Their larger window surfaces now and then need new shades alongside normal maintenance.
Availability (DSP ID)
Adform1801459
XandrAvailable upon request
Google DV360786986265
Reach
Households 483 K
People 1 M
Devices 3.7 M

Living Space M2

LithuaniaLithuania
About
Smaller homes need smaller furniture. Smart multipurpose furniture like sofa beds or extendable tables is in high demands.
Availability (DSP ID)
Adform1801460
XandrAvailable upon request
Google DV360
Reach
Households 456 K
People 958 K
Devices 3.5 M
About
Average size homes are in need of average size furniture - Not the super large sofas or the conference table for 16 persons.
Availability (DSP ID)
Adform1801461
XandrAvailable upon request
Google DV360
Reach
Households 457 K
People 960 K
Devices 3.5 M
About
Larger homes need more- and larger furnitures. Decorative pieces can also find their way to larger homes as living space is less restricted.
Availability (DSP ID)
Adform1801462
XandrAvailable upon request
Google DV360
Reach
Households 226 K
People 475 K
Devices 1.7 M

Business Audience

LithuaniaLithuania
About
Smaller businesses measured in No. of employees has a fast decision-making process. Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform1801476
XandrAvailable upon request
Google DV360784983841
Reach
Companies 35 K
People 72 K
Devices 266 K
About
Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform1801469
XandrAvailable upon request
Google DV360784983919
Reach
Companies 10 K
People 22 K
Devices 80 K
About
Larger businesses measured on No. of employees has a slower decision-making process but consume higher volumes. Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform1801467
XandrAvailable upon request
Google DV360784983085
Reach
Companies 2 K
People 5 K
Devices 18 K
D

Composite Audiences

“Ready to use” audience for most campaigns.

Digiseg Composite Audiences allow you to save time while delivering outstanding performance. The long list of Composite Audiences is based on the experiences from all the custom audiences Digiseg has built for advertisers and agencies over the years. Great feedback from clients is your guarantee that the Composite Audiences work.
Why ?
  • Save Time
  • Full Reach on Safari and IOS
  • Best Precision
  • Great Reach
  • Cookie Free

Car Classes

LithuaniaLithuania
Composition
Neighbourhood typeD
Cars in householdB,C
Availability (DSP ID)
Adform1814222
XandrUse Composition
Google DV360860511236
Reach
Households 45 K
People 95 K
Devices 348 K
Composition
IncomeA,B
Cars in householdB,C
Availability (DSP ID)
Adform1814227
XandrUse Composition
Google DV360843503307
Reach
Households 91 K
People 192 K
Devices 704 K
Composition
IncomeA,B,C
Cars in householdB,C
Availability (DSP ID)
Adform1814228
XandrUse Composition
Google DV360860632324
Reach
Households 112 K
People 235 K
Devices 863 K
Composition
IncomeB,C,D
Cars in householdB,C
Availability (DSP ID)
Adform1814229
XandrUse Composition
Google DV360860632330
Reach
Households 128 K
People 269 K
Devices 987 K
Composition
IncomeC,D,E
Cars in householdB,C
Availability (DSP ID)
Adform1814230
XandrUse Composition
Google DV360862051917
Reach
Households 117 K
People 245 K
Devices 899 K
Composition
IncomeD,E
Cars in householdB,C
Availability (DSP ID)
Adform1814231
XandrUse Composition
Google DV360862051923
Reach
Households 128 K
People 269 K
Devices 986 K
Composition
Children in householdB,C
IncomeB,C,D,E
Cars in householdB,C
Availability (DSP ID)
Adform1814232
XandrUse Composition
Google DV360862051935
Reach
Households 93 K
People 196 K
Devices 717 K
Composition
IncomeC,D,E
Cars in householdB,C
Availability (DSP ID)
Adform1814233
XandrUse Composition
Google DV360860631565
Reach
Households 119 K
People 249 K
Devices 915 K
Composition
Tech LevelC
Cars in householdB,C
NeighbourhoodC,D
Availability (DSP ID)
Adform1814234
XandrUse Composition
Google DV360860632378
Reach
Households 79 K
People 166 K
Devices 610 K
Composition
Cars in householdB,C
Household IncomeE
SavingsC
Availability (DSP ID)
Adform1814223
XandrUse Composition
Google DV360862051968
Reach
Households 36 K
People 75 K
Devices 275 K

Car Services

LithuaniaLithuania
Composition
Cars in householdB,C
Availability (DSP ID)
Adform1814224
XandrUse Composition
Google DV360860632381
Reach
Households 164 K
People 344 K
Devices 1.3 M
Composition
Cars in householdB,C
Household IncomeB,C,D,E
Availability (DSP ID)
Adform1801467
XandrUse Composition
Google DV360860632384
Reach
Households 166 K
People 348 K
Devices 1.3 M
Composition
Cars in householdB,C
LifecycleA,B,C,D
Availability (DSP ID)
Adform1801467
XandrUse Composition
Google DV360860632387
Reach
Households 168 K
People 353 K
Devices 1.3 M

Banking / Financing

LithuaniaLithuania
Composition
Home OwnershipA
LifecycleA,B,C,D
Availability (DSP)
Adform1814235
XandrUse Composition
Google DV360862051986
Reach
Households 121 K
People 254 K
Devices 930 K
Composition
SavingsA,B
Cars in householdB,C
Availability (DSP)
Adform1814236
XandrUse Composition
Google DV360860632390
Reach
Households 146 K
People 306 K
Devices 1.1 M
Composition
SavingsA
LifecycleA,B,C,D
Availability (DSP)
Adform1814237
XandrUse Composition
Google DV360860632351
Reach
Households 131 K
People 274 K
Devices 1 M
Composition
Home OwnershipA
SavingsA,B
Availability (DSP)
Adform1814238
XandrUse Composition
Google DV360860513705
Reach
Households 95 K
People 200 K
Devices 734 K
Composition
Household IncomeA,B
Availability (DSP)
Adform1814239
XandrUse Composition
Google DV360860513720
Reach
Households 115 K
People 241 K
Devices 885 K
Composition
Tech LevelB,C
Household IncomeB,C,D
SavingsB,C
Availability (DSP)
Adform1814240
XandrUse Composition
Google DV360860632354
Reach
Households 101 K
People 212 K
Devices 777 K
Composition
SavingsC
Household IncomeD,E
Availability (DSP)
Adform1814241
XandrUse Composition
Google DV360860513723
Reach
Households 24 K
People 50 K
Devices 182 K

Insurance

LithuaniaLithuania
Composition
CarsB,C
Availability (DSP)
Adform1814354
XandrUse Composition
Google DV360860632399
Reach
Households 169 K
People 355 K
Devices 1.3 M
Composition
Home OwnershipA
Household IncomeC,D,E
Availability (DSP)
Adform1814355
XandrUse Composition
Google DV360860632357
Reach
Households 357 K
People 749 K
Devices 2.7 M
Composition
LifecycleA,B,C,D
Children in HouseholdB,C
Availability (DSP)
Adform1814356
XandrUse Composition
Google DV360860513744
Reach
Households 195 K
People 410 K
Devices 1.5 M
Composition
LifecycleA,B,C,D
Household incomeC,D,E
Availability (DSP)
Adform1814357
XandrUse Composition
Google DV360860632414
Reach
Households 154 K
People 322 K
Devices 1.2 M
Composition
LifecycleA,B,C,D
Household incomeC,D,E
EducationB,C
Availability (DSP)
Adform1814358
XandrUse Composition
Google DV360860632408
Reach
Households 170 K
People 357 K
Devices 1.3 M
Composition
LifecycleA,B
Household incomeB,C,D,E
Tech LevelB,C
Availability (DSP)
Adform1814359
XandrUse Composition
Google DV360860513765
Reach
Households 184 K
People 386 K
Devices 1.4 M

Real Estate Trading

LithuaniaLithuania
Composition
LifecycleA,B
Availability (DSP)
Adform1814266
XandrUse Composition
Google DV360860513753
Reach
Households 121 K
People 254 K
Devices 931 K
Composition
LifecycleC,D
Household IncomeD,E
Neighbourhood TypeC,D
Availability (DSP)
Adform1814267
XandrUse Composition
Google DV360862052028
Reach
Households 101 K
People 211 K
Devices 775 K
Composition
HometypeA
Household IncomeC,D,E
Availability (DSP)
Adform1814268
XandrUse Composition
Google DV360862052010
Reach
Households 196 K
People 411 K
Devices 1.5 M
Composition
Household IncomeC,D,E
LifecycleB,C,D
Availability (DSP)
Adform1814269
XandrUse Composition
Google DV360862052034
Reach
Households 143 K
People 301 K
Devices 1.1 M

Home Renovation

LithuaniaLithuania
Composition
Household incomeB,C,D,E
LifecycleA,B,C,D
Availability (DSP)
Adform1814340
XandrUse Composition
Google DV360860513714
Reach
Households 186 K
People 391 K
Devices 1.4 M
Composition
Home ownershipA
Household incomeC,D,E
Availability (DSP)
Adform1814341
XandrUse Composition
Google DV360862052040
Reach
Households 115 K
People 241 K
Devices 882 K
Composition
Home ownershipA
Household incomeB,C,D,E
Availability (DSP)
Adform1814342
XandrUse Composition
Google DV360862052013
Reach
Households 121 K
People 255 K
Devices 933 K
Composition
Home ownershipA
Building ageA,B
Availability (DSP)
Adform1814343
XandrUse Composition
Google DV360860513795
Reach
Households 117 K
People 246 K
Devices 903 K
Composition
Home ownershipA
HometypeB
Availability (DSP)
Adform1814344
XandrUse Composition
Google DV360862052016
Reach
Households 104 K
People 217 K
Devices 797 K
Composition
Living Space M2B,C
Household incomeB,C,D,E
Tech levelB,C
Availability (DSP)
Adform1814345
XandrUse Composition
Google DV360860513717
Reach
Households 135 K
People 284 K
Devices 1 M

Restaurants

LithuaniaLithuania
Composition
LifecycleA,B
Household incomeA,B,C
Neighbourhood TypeC,D
Availability (DSP)
Adform1814346
XandrUse Composition
Google DV360860632447
Reach
Households 124 K
People 260 K
Devices 953 K
Composition
Household incomeC,D
Neighbourhood TypeC,D
Availability (DSP)
Adform1814347
XandrUse Composition
Google DV360860513816
Reach
Households 156 K
People 328 K
Devices 1.2 M
Composition
LifecycleA,B
Household incomeB,C,D.E
Neighbourhood TypeC,D
Availability (DSP)
Adform1814348
XandrUse Composition
Google DV360860632456
Reach
Households 299 K
People 628 K
Devices 2.3 M

Telecommunication

LithuaniaLithuania
Composition
LifecycleA,B,C,D
Tech LevelB,C
Availability (DSP)
Adform1814350
XandrUse Composition
Google DV360860513810
Reach
Households 205 K
People 431 K
Devices 1.6 M
Composition
LifecycleA,B,C,D
Tech LevelB,C
Children in HouseholdB,C
Availability (DSP)
Adform1814351
XandrUse Composition
Google DV360860513813
Reach
Households 205 K
People 431 K
Devices 1.6 M
Composition
Tech LevelA,B
Availability (DSP)
Adform1814352
XandrUse Composition
Google DV360862052043
Reach
Households 145 K
People 305 K
Devices 1.1 M
Composition
LifecycleA,B,C
Tech LevelB,C
Availability (DSP)
Adform1814353
XandrUse Composition
Google DV360860513822
Reach
Households 147 K
People 309 K
Devices 1.1 M

Children Articles

LithuaniaLithuania
Composition
ChildrenB,C
Availability (DSP)
Adform1814349
XandrUse Composition
Google DV360860513825
Reach
Households 205 K
People 431 K
Devices 1.6 M

Culture & Entertainment

LithuaniaLithuania
Composition
LifecycleA,B,C,D
Neighbourhood TypeC,D
Availability (DSP)
Adform1814248
XandrUse Composition
Google DV360860513780
Reach
Households 133 K
People 279 K
Devices 1 M
Composition
EducationC
Neighbourhood TypeC,D
Availability (DSP)
Adform1814249
XandrUse Composition
Google DV360860632495
Reach
Households 118 K
People 248 K
Devices 908 K
Composition
LifecycleA,B
Availability (DSP)
Adform1814250
XandrUse Composition
Google DV360860632480
Reach
Households 121 K
People 254 K
Devices 931 K
Composition
LifecycleC,D,E
Neighbourhood TypeC,D
EducationC
Availability (DSP)
Adform1814251
XandrUse Composition
Google DV360860632519
Reach
Households 137 K
People 288 K
Devices 1.1 M
Composition
EducationB,C
Tech LevelA,B
Availability (DSP)
Adform1814252
XandrUse Composition
Google DV360860632522
Reach
Households 138 K
People 290 K
Devices 1.1 M
Composition
EducationB,C
Tech LevelB,C
Availability (DSP)
Adform1814253
XandrUse Composition
Google DV360860632525
Reach
Households 172 K
People 361 K
Devices 1.3 M

Travel & Vacation

LithuaniaLithuania
Composition
Tech LevelB,C
Availability (DSP)
Adform1814332
XandrUse Composition
Google DV360860632498
Reach
Households 218 K
People 458 K
Devices 1.7 M
Composition
Business AudiencesA,B,C
Availability (DSP)
Adform1814332
XandrUse Composition
Google DV360860632531
Reach
Households 105 K
People 220 K
Devices 806 K
Composition
Household IncomeA,B,C
Cars in HouseholdB,C
Availability (DSP)
Adform1814334
XandrUse Composition
Google DV360860632537
Reach
Households 113 K
People 238 K
Devices 871 K
Composition
Household IncomeC,D,E
Children in HouseholdB,C
EducationA,B
Availability (DSP)
Adform1814335
XandrUse Composition
Google DV360862052076
Reach
Households 104 K
People 218 K
Devices 798 K
Composition
Household IncomeC,D,E
LifecycleA,B,C
Neighbourhood TypeC,D
Availability (DSP)
Adform1814336
XandrUse Composition
Google DV360862052085
Reach
Households 94 K
People 198 K
Devices 724 K
Composition
Household IncomeD,E
Availability (DSP)
Adform1814337
XandrUse Composition
Google DV360860632549
Reach
Households 143 K
People 299 K
Devices 1.1 M
Composition
LifecycleA
Tech LevelB,C
Availability (DSP)
Adform1814338
XandrUse Composition
Google DV360860632555
Reach
Households 104 K
People 217 K
Devices 797 K
Composition
Household IncomeC,D,E
LifecycleB,C,D
Neighborhood TypeB,C,D
Availability (DSP)
Adform1814339
XandrUse Composition
Google DV360860513870
Reach
Households 124 K
People 260 K
Devices 955 K

Computer Games

LithuaniaLithuania
Composition
LifecycleA,B,C
Tech LevelC
Availability (DSP)
Adform1814272
XandrUse Composition
Google DV360860513873
Reach
Households 134 K
People 280 K
Devices 1 M

Betting Online

LithuaniaLithuania
Composition
LifecycleA,B
EducationA,B
Tech LevelB,C
Availability (DSP)
Adform1814360
XandrUse Composition
Google DV360862052091
Reach
Households 184 K
People 386 K
Devices 1.4 M

Electronics

LithuaniaLithuania
Composition
Household IncomeC,D,E
Tech LevelB,C
Availability (DSP)
Adform1814254
XandrUse Composition
Google DV360860513876
Reach
Households 166 K
People 349 K
Devices 1.3 M
Composition
LifecycleA,B,C,D
Tech LevelB,C
Availability (DSP)
Adform1814255
XandrUse Composition
Google DV360862052094
Reach
Households 193 K
People 406 K
Devices 1.5 M
Composition
LifecycleA,B,C
Tech LevelB,C
Availability (DSP)
Adform1814256
XandrUse Composition
Google DV360860513738
Reach
Households 196 K
People 411 K
Devices 1.5 M
Composition
Children in HouseholdB,C
LifecycleA,B,C
Availability (DSP)
Adform1814257
XandrUse Composition
Google DV360862052100
Reach
Households 132 K
People 278 K
Devices 1 M
Composition
Home OwnershipOwn
HometypeB,C
Availability (DSP)
Adform1814258
XandrUse Composition
Google DV360862052142
Reach
Households 265 K
People 555 K
Devices 2 M
Composition
Household IncomeC,D,E
Tech LevelC
Availability (DSP)
Adform1814259
XandrUse Composition
Google DV360860513879
Reach
Households 130 K
People 274 K
Devices 1 M
Composition
Household IncomeB,C,D,E
Children in HouseholdB,C
Tech LevelB,C
Availability (DSP)
Adform1814260
XandrUse Composition
Google DV360862052151
Reach
Households 174 K
People 364 K
Devices 1.3 M
Composition
Household IncomeC,D,E
Tech LevelC
Availability (DSP)
Adform1814261
XandrUse Composition
Google DV360860513894
Reach
Households 130 K
People 274 K
Devices 1 M

Fast-Moving Consumer Good (FMCG)

LithuaniaLithuania
Composition
Children in HouseholdB,C
EducationA,B
Availability (DSP)
Adform1814273
XandrUse Composition
Google DV360862052160
Reach
Households 165 K
People 348 K
Devices 1.3 M
Composition
LifecycleA,B
Availability (DSP)
Adform1814274
XandrUse Composition
Google DV360860513903
Reach
Households 123 K
People 258 K
Devices 946 K
Composition
LifecycleB,C,D
Availability (DSP)
Adform1814275
XandrUse Composition
Google DV360860513906
Reach
Households 164 K
People 344 K
Devices 1.3 M
Composition
LifecycleA,B,C
Availability (DSP)
Adform1814276
XandrUse Composition
Google DV360862052172
Reach
Households 153 K
People 322 K
Devices 1.2 M
Composition
LifecycleB,C
Availability (DSP)
Adform1814277
XandrUse Composition
Google DV360860513915
Reach
Households 114 K
People 240 K
Devices 879 K
Composition
EducationC
Tech LevelB,C
Neighbourhood TypeC,D
Availability (DSP)
Adform1814278
XandrUse Composition
Google DV360862052184
Reach
Households 102 K
People 214 K
Devices 785 K
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1814279
XandrUse Composition
Google DV360862052187
Reach
Households 107 K
People 224 K
Devices 822 K
Composition
LifecycleB,C,D
Tech LevelA,B
Availability (DSP)
Adform1814280
XandrUse Composition
Google DV360862052190
Reach
Households 88 K
People 186 K
Devices 681 K
Composition
LifecycleB,C,D
Tech LevelA,B
Availability (DSP)
Adform
XandrUse Composition
Google DV360860632570
Reach
Households 88 K
People 186 K
Devices 681 K

Personal Hygiene

LithuaniaLithuania
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1814282
XandrUse Composition
Google DV360862052178
Reach
Households 113 K
People 237 K
Devices 868 K
Composition
Children in HouseholdB,C
EducationB,C
Availability (DSP)
Adform1814283
XandrUse Composition
Google DV360860632585
Reach
Households 128 K
People 268 K
Devices 982 K
Composition
LifecycleB,C,D,E
Children in HouseholdB,C
Availability (DSP)
Adform1814284
XandrUse Composition
Google DV360860632606
Reach
Households 83 K
People 174 K
Devices 638 K
Composition
LifecycleA,B,C,D
Tech LevelB,C
Household IncomeB,C,D,E
Availability (DSP)
Adform1814285
XandrUse Composition
Google DV360860632591
Reach
Households 161 K
People 339 K
Devices 1.2 M
Composition
LifecycleA,B,C
Tech LevelB,C
Household IncomeC,D,E
Availability (DSP)
Adform1814286
XandrUse Composition
Google DV360862052205
Reach
Households 128 K
People 268 K
Devices 983 K

Lifestyle

LithuaniaLithuania
Composition
LifecycleA,B
Neighbourhood TypeC,D
Availability (DSP)
Adform1814287
XandrUse Composition
Google DV360860632615
Reach
Households 83 K
People 175 K
Devices 643 K
Composition
EducationA,B
Availability (DSP)
Adform1814288
XandrUse Composition
Google DV360862052211
Reach
Households 182 K
People 383 K
Devices 1.4 M
Composition
LifecycleB,C,D
Availability (DSP)
Adform1814289
XandrUse Composition
Google DV360860632573
Reach
Households 191 K
People 402 K
Devices 1.5 M
Composition
LifecycleA,B,C
Neighbourhood TypeC,D
Availability (DSP)
Adform1814290
XandrUse Composition
Google DV360862052118
Reach
Households 116 K
People 243 K
Devices 890 K
Composition
Neighbourhood TypeC,D
Availability (DSP)
Adform1814291
XandrUse Composition
Google DV360860513972
Reach
Households 161 K
People 338 K
Devices 1.2 M
Composition
Neighbourhood TypeA,B,C
Tech LevelA,B
Availability (DSP)
Adform1814292
XandrUse Composition
Google DV360860513957
Reach
Households 111 K
People 234 K
Devices 857 K
Composition
LifecycleA,B,C
Neighbourhood TypeA,B,C
Availability (DSP)
Adform1814293
XandrUse Composition
Google DV360860632621
Reach
Households 146 K
People 306 K
Devices 1.1 M
Composition
LifecycleB,C
Children in HouseholdB
Availability (DSP)
Adform1814294
XandrUse Composition
Google DV360860632624
Reach
Households 72 K
People 151 K
Devices 553 K
Composition
LifecycleA
Neighbourhood TypeC,D
Availability (DSP)
Adform1814295
XandrUse Composition
Google DV360860632633
Reach
Households 101 K
People 212 K
Devices 776 K

Buying Power

LithuaniaLithuania
Composition
Household IncomeA,B,C
SavingsA,B
Availability (DSP)
Adform1814271
XandrUse Composition
Google DV360860513966
Reach
Households 126 K
People 265 K
Devices 973 K
Composition
Household IncomeC,D,E
SavingsB,C
Availability (DSP)
Adform1814270
XandrUse Composition
Google DV360860513963
Reach
Households 81 K
People 170 K
Devices 622 K

Home Security

LithuaniaLithuania
Composition
Children in HouseholdB,C
Household IncomeC,D,E
Availability (DSP)
Adform1814221
XandrUse Composition
Google DV360860513969
Reach
Households 207 K
People 435 K
Devices 1.6 M

Pharmaceuticals

LithuaniaLithuania
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1814310
XandrUse Composition
Google DV360860632651
Reach
Households 121 K
People 255 K
Devices 935 K
Composition
LifecycleA,B
Availability (DSP)
Adform1814311
XandrUse Composition
Google DV360862052232
Reach
Households 123 K
People 258 K
Devices 946 K
Composition
LifecycleD,E
Availability (DSP)
Adform1814312
XandrUse Composition
Google DV360860514005
Reach
Households 141 K
People 297 K
Devices 1.1 M
Composition
LifecycleB,C,D
Availability (DSP)
Adform1814313
XandrUse Composition
Google DV360860514008
Reach
Households 177 K
People 372 K
Devices 1.4 M
Composition
LifecycleA,B,C,D
Children in HouseholdB,C
Neighbourhood TypeA,B,C
Availability (DSP)
Adform1814314
XandrUse Composition
Google DV360862052259
Reach
Households 118 K
People 248 K
Devices 908 K
Composition
LifecycleB,C,D
Tech LevelC
Availability (DSP)
Adform1814315
XandrUse Composition
Google DV360860514029
Reach
Households 126 K
People 264 K
Devices 970 K
Composition
LifecycleD,E
Availability (DSP)
Adform1814316
XandrUse Composition
Google DV360860632660
Reach
Households 104 K
People 218 K
Devices 799 K

Occasions & Presents

LithuaniaLithuania
Composition
LifecycleA,B,C
Availability (DSP)
Adform1814296
XandrUse Composition
Google DV360862052271
Reach
Households 165 K
People 346 K
Devices 1.3 M
Composition
LifecycleA,B,C
Children in HouseholdB,C
Availability (DSP)
Adform1814297
XandrUse Composition
Google DV360860632690
Reach
Households 119 K
People 250 K
Devices 916 K
Composition
LifecycleA,B,C
Children in HouseholdB,C
Availability (DSP)
Adform1814298
XandrUse Composition
Google DV360860632696
Reach
Households 117 K
People 246 K
Devices 902 K
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1814299
XandrUse Composition
Google DV360862052307
Reach
Households 127 K
People 266 K
Devices 974 K
Composition
LifecycleA,B
Availability (DSP)
Adform1814300
XandrUse Composition
Google DV360862052295
Reach
Households 122 K
People 257 K
Devices 943 K
Composition
LifecycleA,B,C,D
Availability (DSP)
Adform1814301
XandrUse Composition
Google DV360860514023
Reach
Households 213 K
People 446 K
Devices 1.6 M
Composition
Household IncomeB,C,D,E
Tech LevelA,B
Availability (DSP)
Adform1814302
XandrUse Composition
Google DV360860632732
Reach
Households 190 K
People 399 K
Devices 1.5 M
Composition
Household IncomeB,C,D,E
Tech LevelB,C
Availability (DSP)
Adform1814303
XandrUse Composition
Google DV360860632735
Reach
Households 172 K
People 361 K
Devices 1.3 M

Recruitment & Career

LithuaniaLithuania
Composition
Business AudienceB,C
Availability (DSP)
Adform1814243
XandrUse Composition
Google DV360862052370
Reach
Households 173 K
People 362 K
Devices 1.3 M
Composition
Household IncomeE
EducationC
SavingsC
Availability (DSP)
Adform1814244
XandrUse Composition
Google DV360862052349
Reach
Households 95 K
People 200 K
Devices 735 K
Composition
Household IncomeC,D,E
EducationC
SavingsB,C
Availability (DSP)
Adform1814245
XandrUse Composition
Google DV360862052376
Reach
Households 228 K
People 479 K
Devices 1.8 M
Composition
LifecycleA
EducationC
Availability (DSP)
Adform1814246
XandrUse Composition
Google DV360860514143
Reach
Households 108 K
People 227 K
Devices 832 K
Composition
Neighbourhood TypeC,D
LifecycleA,B,C
Tech LevelC
Availability (DSP)
Adform1814247
XandrUse Composition
Google DV360860514158
Reach
Households 250 K
People 525 K
Devices 1.9 M

Political Themes

LithuaniaLithuania
Composition
Children in HouseholdB,C
Availability (DSP)
Adform1814317
XandrUse Composition
Google DV360860514149
Reach
Households 357 K
People 749 K
Devices 2.7 M
Composition
LifecycleD,E
Tech LevelA
Availability (DSP)
Adform1814318
XandrUse Composition
Google DV360860632813
Reach
Households 219 K
People 459 K
Devices 1.7 M
Composition
EducationB,C
Availability (DSP)
Adform1814319
XandrUse Composition
Google DV360860632822
Reach
Households 175 K
People 367 K
Devices 1.3 M
Composition
Neighbourhood TypeC,D
Cars in HouseholdA
Availability (DSP)
Adform1814320
XandrUse Composition
Google DV360860632819
Reach
Households 311 K
People 652 K
Devices 2.4 M
Composition
Cars in HouseholdB,C
Availability (DSP)
Adform1814321
XandrUse Composition
Google DV360862052406
Reach
Households 299 K
People 628 K
Devices 2.3 M
Composition
Neighbourhood TypeC,D
EducationC
Availability (DSP)
Adform1814322
XandrUse Composition
Google DV360862052409
Reach
Households 242 K
People 507 K
Devices 1.9 M
Composition
LifecycleA,B,C
EducationC
Availability (DSP)
Adform1814323
XandrUse Composition
Google DV360860514179
Reach
Households 214 K
People 449 K
Devices 1.6 M
Composition
LifecycleD,E
Tech LevelA,B
Availability (DSP)
Adform1814324
XandrUse Composition
Google DV360862052415
Reach
Households 147 K
People 309 K
Devices 1.1 M
Composition
Neighbourhood TypeA,B
LifecycleC,D,E
Availability (DSP)
Adform1814325
XandrUse Composition
Google DV360862052418
Reach
Households 104 K
People 219 K
Devices 803 K
Composition
Household IncomeD,E
Availability (DSP)
Adform1814326
XandrUse Composition
Google DV360860514185
Reach
Households 221 K
People 463 K
Devices 1.7 M
Composition
Household IncomeA,B,C
EducationA
LifecycleC,D,E
Availability (DSP)
Adform1814327
XandrUse Composition
Google DV360860514188
Reach
Households 128 K
People 269 K
Devices 986 K
Composition
Household IncomeC,D,E
EducationB,C
LifecycleA,B,C
Availability (DSP)
Adform1814328
XandrUse Composition
Google DV360860632837
Reach
Households 141 K
People 297 K
Devices 1.1 M
Composition
Neighbourhood TypeC,D
LifecycleA,B
Availability (DSP)
Adform1814329
XandrUse Composition
Google DV360860632840
Reach
Households 92 K
People 193 K
Devices 708 K
Composition
Neighbourhood TypeC,D
EducationB,C
Availability (DSP)
Adform1814330
XandrUse Composition
Google DV360862052424
Reach
Households 246 K
People 517 K
Devices 1.9 M
Composition
Household IncomeB,C,D,E
Neighbourhood TypeB,C,D
EducationB,C
Availability (DSP)
Adform1814331
XandrUse Composition
Google DV360862052427
Reach
Households 288 K
People 604 K
Devices 2.2 M

Fashion & Shopping

LithuaniaLithuania
Composition
Neighbourhood TypeB,C,D
LifecycleA,B,C
EducationA,B
Availability (DSP)
Adform1814262
XandrUse Composition
Google DV360862052430
Reach
Households 101 K
People 213 K
Devices 780 K
Composition
LifecycleA,B,C
Tech LevelB,C
Availability (DSP)
Adform1814263
XandrUse Composition
Google DV360860514194
Reach
Households 315 K
People 661 K
Devices 2.4 M
Composition
Household IncomeC,D,E
LifecycleA,B,C,D
Tech LevelB,C
Availability (DSP)
Adform1814264
XandrUse Composition
Google DV360860514200
Reach
Households 114 K
People 239 K
Devices 878 K
Composition
Household IncomeB,C,D,E
LifecycleA,B,C
Tech LevelB,C
Availability (DSP)
Adform1814265
XandrUse Composition
Google DV360860514236
Reach
Households 307 K
People 644 K
Devices 2.4 M

Christmas & Winter

LithuaniaLithuania
Composition
LifecycleA,B
Household IncomeD,E
Tech LevelB,C
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 142 K
People 298 K
Devices 1.1 M
Composition
LifecycleA,B
Household IncomeA,B,C
Tech LevelB,C
Availability (DSP)
Adform1760228
XandrUse Composition
Google DV360Use Composition
Reach
Households 173 K
People 364 K
Devices 1.3 M
Composition
Children in HouseholdB,C
Household IncomeD,E
Tech LevelB,C
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 198 K
People 415 K
Devices 1.5 M
Composition
Children in HouseholdB,C
Household IncomeA,B,C
Tech LevelB,C
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 229 K
People 481 K
Devices 1.8 M
Composition
LifecycleD,E
Household IncomeD,E
Tech LevelA,B
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 151 K
People 317 K
Devices 1.2 M
Composition
LifecycleD,E
Household IncomeA,B,C
Tech LevelA,B
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 171 K
People 360 K
Devices 1.3 M
Composition
Children in HouseholdB,C
Tech LevelB,C
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 161 K
People 339 K
Devices 1.2 M
Composition
Household IncomeD,E
Tech LevelB,C
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 185 K
People 388 K
Devices 1.4 M
Composition
Household IncomeA,B,C
Tech LevelB,C
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 216 K
People 455 K
Devices 1.7 M
Composition
Children in HouseholdB,C
Tech LevelB,C
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 229 K
People 481 K
Devices 1.8 M
Composition
Children in HouseholdB,C
Tech LevelB,C
Household IncomeB,C,D,E
LifecycleA,B,C
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 268 K
People 563 K
Devices 2.1 M
Composition
HometypeB
Neighbourhood TypeA,B
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 362 K
People 761 K
Devices 2.8 M
Composition
HometypeA
Neighbourhood TypeC,D
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 344 K
People 722 K
Devices 2.6 M
Composition
Household IncomeC,D,E
Neighbourhood TypeD
Tech LevelC
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 257 K
People 539 K
Devices 2 M
Composition
SavingsB,C
Neighbourhood TypeC,D
Tech LevelC
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 197 K
People 414 K
Devices 1.5 M
Composition
Neighbourhood TypeA,B
Tech LevelA,B
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 154 K
People 324 K
Devices 1.2 M
Composition
Neighbourhood TypeA,B
Tech LevelA,B
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 127 K
People 267 K
Devices 980 K
Composition
Cars in HouseholdC
Availability (DSP)
Adform
XandrUse Composition
Google DV360Use Composition
Reach
Households 384 K
People 807 K
Devices 3 M
D

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