Core Audiences

Household characteristics based on neighbourhood statistics.

Digiseg Core Audiences enable advertisers to segment the entire population through the use of neighbourhood statistics. With this data, you can identify internet users with specific characteristics like cars, children, income, savings, education, home ownership, home size, building year, neighbourhood type, lifecycle, tech-level or business characteristics. The audiences explain the basis for needs as opposed to behavior. Needs that often determine whether a product or service is bought. For example: When you own a car, you need fuel.
Why Core Audiences?
  • Full Reach on Safari and IOS
  • Target the Need
  • Full Reach
  • Best Precision
  • Cookie Free

Children in Household

Czech Republic Czech Republic
About
People with no children or without children living at home have both time and spending power for recreational products and services.
Availability (DSP ID)
Adform 1799865
Xandr Available upon request
Google DV360 784984189
Reach
Households 3 M
People 6.3 M
Devices 21.2 M
About
Neighborhoods with an average of 1 child have a modest need for child-related products.
Availability (DSP ID)
Adform 1799866
Xandr Available upon request
Google DV360 784984126
Data
Households 1.1 M
People 2.3 M
Devices 7.6 M
About
Households with 2 or more children consume everything child related for example strollers, school gear, children clothes, shoes, boots, and toys.
Availability (DSP ID)
Adform 1799838
Xandr Available upon request
Google DV360 784983769
Data
Households 871 K
People 1.8 M
Devices 6.2 M

Household Income

Czech Republic Czech Republic
About
Low-income neighborhoods value a good offer where cost saving and financing options are in high demand.
Availability (DSP ID)
Adform 1799874
Xandr Available upon request
Google DV360 784984147
Reach
Households 884 K
People 1.9 M
Devices 6.3 M
About
People with below average income balance the budget by a fair share of discount products. The price matters.
Availability (DSP ID)
Adform 1799875
Xandr Available upon request
Google DV360 784984273
Reach
Households 1.1 M
People 2.3 M
Devices 7.7 M
About
Households with an average income have all options for prioritization. Both discount-, standard- and luxury products are considered.
Availability (DSP ID)
Adform 1799876
Xandr Available upon request
Google DV360 784984324
Reach
Households 985 K
People 2.1 M
Devices 7 M
About
Prosperous households now and then purchase luxury items but the majority of the budget is spent on quality products.
Availability (DSP ID)
Adform 1799877
Xandr Available upon request
Google DV360 784984279
Reach
Households 1.1 M
People 2.4 M
Devices 8.1 M
About
The highest incomes groups in society also spend the most on recreational services and luxury good - simply because they can.
Availability (DSP ID)
Adform 1799878
Xandr Available upon request
Google DV360 784984327
Reach
Households 934 K
People 2 M
Devices 6.6 M

Cars in Household

Czech Republic Czech Republic
About
Households without cars still need transportation. They often use Trains, Busses, Metro, Scooters, and Bicycles.
Availability (DSP ID)
Adform 1799862
Xandr Available upon request
Google DV360 784984096
Reach
Households 2 M
People 4.1 M
Devices 14 M
About
Neighborhoods with an average of 1 car have a modest need for car transport and top up with other means of transport.
Availability (DSP ID)
Adform 1799863
Xandr Available upon request
Google DV360 784983766
Reach
Households 1.6 M
People 3.3 M
Devices 11.3 M
About
Households with 2 or more cars consume everything car related for example Fuel, Auto insurance, Tires, Maintenance, and new cars.
Availability (DSP ID)
Adform 1799864
Xandr Available upon request
Google DV360 784984186
Reach
Households 1.5 M
People 3.1 M
Devices 10.6 M

Hometype

Czech Republic Czech Republic
About
People living in apartments have no garden and in general, live a more space optimized life.
Availability (DSP ID)
Adform 1799852
Xandr Available upon request
Google DV360 786985593
Reach
Households 2 M
People 4.2 M
Devices 14.3 M
About
When you live in a house you have needs like lawnmowers, outdoor grills, and garden furniture.
Availability (DSP ID)
Adform 1799854
Xandr Available upon request
Google DV360 786985596
Reach
Households 3 M
People 6.4 M
Devices 21.5 M

Lifecycle

Czech Republic Czech Republic
About
The young careless consume everything fresh and smart. They travel more and often go to restaurants, cinemas, and concerts.
Availability (DSP ID)
Adform 1799857
Xandr Available upon request
Google DV360 784653929
Reach
Households 960 K
People 2 M
Devices 6.8 M
About
The young couples with children center their life around the family and children.
Availability (DSP ID)
Adform 1799858
Xandr Available upon request
Google DV360 784983088
Reach
Households 1 M
People 2.1 M
Devices 7.2 M
About
Families with school children consume everything and then some.
Availability (DSP ID)
Adform 1799859
Xandr Available upon request
Google DV360 784983922
Reach
Households 1.1 M
People 2.3 M
Devices 7.9 M
About
When the kids move out new habits like traveling, classical music and restaurants eat the budget.
Availability (DSP ID)
Adform 1799860
Xandr Available upon request
Google DV360 784654058
Reach
Households 909 K
People 1.9 M
Devices 6.5 M
About
Pensioners are more offline. Pensioners consume less streaming services and more flow TV, books or printed newspapers.
Availability (DSP ID)
Adform 1799861
Xandr Available upon request
Google DV360 784984120
Reach
Households 859 K
People 1.8 M
Devices 6.1 M

Home Ownership

Czech Republic Czech Republic
About
Homeowners needs extend to everything like new kitchens and renovation of roof or floor etc. Homeowners also need credit mortgages and other private banking products.
Availability (DSP ID)
Adform 1799882
Xandr Available upon request
Google DV360 786986298
Reach
Households 3 M
People 6.2 M
Devices 21 M
About
Renters has less worries as they are rarely the decisionmaker for home-renovation and upgrades.
Availability (DSP ID)
Adform 1799881
Xandr Available upon request
Google DV360 784984240
Reach
Households 2.1 M
People 4.3 M
Devices 14.7 M

Education

Czech Republic Czech Republic
About
Households with basic educations more often enjoy a football match, consume fast-food, online betting or gambling and visit camping sites on vacations.
Availability (DSP ID)
Adform 1799867
Xandr Available upon request
Google DV360 786986160
Reach
Households 1.6 M
People 3.3 M
Devices 11.1 M
About
Neighborhoods with an average educational level read magazines and go to the Cinema.
Availability (DSP ID)
Adform 1799868
Xandr Available upon request
Google DV360 784654064
Reach
Households 1.9 M
People 3.9 M
Devices 13.3 M
About
Households with a higher educational level read the most books, visit the theater and opera.
Availability (DSP ID)
Adform 1799869
Xandr Available upon request
Google DV360 786986166
Reach
Households 1.6 M
People 3.4 M
Devices 11.5 M

Savings

Czech Republic Czech Republic
About
Persons with no Savings still consume but often need to borrow money, finance- or lease products.
Availability (DSP ID)
Adform 1799856
Xandr Available upon request
Google DV360 784983757
Reach
Households 2.5 M
People 5.2 M
Devices 17.6 M
About
Households with smaller savings consume slightly higher quality of products. They also need banking products like savings accounts and can pay the down payment on larger purchases.
Availability (DSP ID)
Adform 1799855
Xandr Available upon request
Google DV360 784653923
Reach
Households 1.5 M
People 3.2 M
Devices 10.8 M
About
People with larger savings consume the most luxury products. They have an investment- and private banking need.
Availability (DSP ID)
Adform 1799837
Xandr Available upon request
Google DV360 784983082
Reach
Households 1.1 M
People 2.2 M
Devices 7.5 M

Tech Level

Czech Republic Czech Republic
About
Households at a basic level of digitalization have fewer devices and are less online. They experience less marketing clutter which makes them more receptive to online ads.
Availability (DSP ID)
Adform 1799889
Xandr Available upon request
Google DV360 784654340
Reach
Households 2.6 M
People 5.4 M
Devices 18.3 M
About
Average households, tech-vice, has found an equilibrium with their devices.
Availability (DSP ID)
Adform 1799890
Xandr Available upon request
Google DV360 784654343
Reach
Households 1 M
People 2.2 M
Devices 7.4 M
About
High Tech persons live their lives in the fast digital lane. They multitask on many devices and have little time for irrelevant online messages. Campaign "Time on Site" decreases.
Availability (DSP ID)
Adform 1799891
Xandr Available upon request
Google DV360 784983085
Reach
Households 1.1 M
People 2.3 M
Devices 7.7 M

Neighbourhood Type

Czech Republic Czech Republic
About
Countryside people love space. They prefer functional and durable goods over smart and classy products.
Availability (DSP ID)
Adform 1799870
Xandr Available upon request
Google DV360 786986145
Reach
Households 972 K
People 2 M
Devices 6.9 M
About
Village people value the comfort of the small community where everybody knows one another and outdoor decoration of house and garden is very common.
Availability (DSP ID)
Adform 1799871
Xandr Available upon request
Google DV360 784984144
Reach
Households 1.6 M
People 3.3 M
Devices 11.2 M
About
Suburban households work in the city but count the hours to get home. Outdoor activities, food, and family life is their center of attention.
Availability (DSP ID)
Adform 1799872
Xandr Available upon request
Google DV360 784984270
Reach
Households 1.4 M
People 2.9 M
Devices 9.7 M
About
City people consume everything modern like cafe latte, sushi, high-end sneakers, and fashion clothes.
Availability (DSP ID)
Adform 1799873
Xandr Available upon request
Google DV360 784984318
Reach
Households 1.1 M
People 2.4 M
Devices 8.1 M

Building Age

Czech Republic Czech Republic
About
Pre-war housing is in constant need of renovation. Most of the buildings left from this era have a great design- and structural quality but lacks light and insolation.
Availability (DSP ID)
Adform 1799883
Xandr Available upon request
Google DV360 784984243
Reach
Households 808 K
People 1.7 M
Devices 5.7 M
About
Post-war buildings have a modest need for renovation and benefit from energy saving upgrades like heat pumps and insulation.
Availability (DSP ID)
Adform 1799884
Xandr Available upon request
Google DV360 786986154
Reach
Households 1.9 M
People 4 M
Devices 13.6 M
About
Modern constructions have a much smaller need for renovation. Their larger window surfaces now and then need new shades alongside normal maintenance.
Availability (DSP ID)
Adform 1799885
Xandr Available upon request
Google DV360 786986265
Reach
Households 2.1 M
People 4.5 M
Devices 15.1 M

Living Space M2

Czech Republic Czech Republic
About
Smaller homes need smaller furniture. Smart multipurpose furniture like sofa beds or extendable tables is in high demands.
Availability (DSP ID)
Adform 1799886
Xandr Available upon request
Google DV360 1009892515
Reach
Households 2 M
People 4.2 M
Devices 14.2 M
About
Average size homes are in need of average size furniture - Not the super large sofas or the conference table for 16 persons.
Availability (DSP ID)
Adform 1799887
Xandr Available upon request
Google DV360 1009893073
Reach
Households 2 M
People 4.2 M
Devices 14.3 M
About
Larger homes need more- and larger furnitures. Decorative pieces can also find their way to larger homes as living space is less restricted.
Availability (DSP ID)
Adform 1799888
Xandr Available upon request
Google DV360 962279997
Reach
Households 992 K
People 2.1 M
Devices 7 M

Business Audience

Czech Republic Czech Republic
About
Smaller businesses measured in No. of employees has a fast decision-making process. Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform 1799842
Xandr Available upon request
Google DV360 784983841
Reach
Companies 152 K
People 318 K
Devices 1.1 M
About
Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform 1799841
Xandr Available upon request
Google DV360 784983919
Reach
Companies 45 K
People 95 K
Devices 323 K
About
Larger businesses measured on No. of employees has a slower decision-making process but consume higher volumes. Use with CPC/CPA algorithms to identify the right Industry and Inventory.
Availability (DSP ID)
Adform 1799840
Xandr Available upon request
Google DV360 784983085
Reach
Companies 10 K
People 21 K
Devices 72 K
D

Composite Audiences

“Ready to use” audience for most campaigns.

Digiseg Composite Audiences allow you to save time while delivering outstanding performance. The long list of Composite Audiences is based on the experiences from all the custom audiences Digiseg has built for advertisers and agencies over the years. Great feedback from clients is your guarantee that the Composite Audiences work.
Why ?
  • Save Time
  • Full Reach on Safari and IOS
  • Best Precision
  • Great Reach
  • Cookie Free

Car Classes

Czech Republic Czech Republic
Composition
Neighbourhood type D
Cars in household B,C
Availability (DSP ID)
Adform 1799910
Xandr Use Composition
Google DV360 860511236
Reach
Households 198 K
People 417 K
Devices 1.4 M
Composition
Income A,B
Cars in household B,C
Availability (DSP ID)
Adform 1799911
Xandr Use Composition
Google DV360 843503307
Reach
Households 401 K
People 843 K
Devices 2.9 M
Composition
Income A,B,C
Cars in household B,C
Availability (DSP ID)
Adform 1799912
Xandr Use Composition
Google DV360 860632324
Reach
Households 492 K
People 1 M
Devices 3.5 M
Composition
Income B,C,D
Cars in household B,C
Availability (DSP ID)
Adform 1799913
Xandr Use Composition
Google DV360 860632330
Reach
Households 563 K
People 1.2 M
Devices 4 M
Composition
Income C,D,E
Cars in household B,C
Availability (DSP ID)
Adform 1799914
Xandr Use Composition
Google DV360 862051917
Reach
Households 513 K
People 1.1 M
Devices 3.6 M
Composition
Income D,E
Cars in household B,C
Availability (DSP ID)
Adform 1799915
Xandr Use Composition
Google DV360 862051923
Reach
Households 562 K
People 1.2 M
Devices 4 M
Composition
Children in household B,C
Income B,C,D,E
Cars in household B,C
Availability (DSP ID)
Adform 1799916
Xandr Use Composition
Google DV360 862051935
Reach
Households 409 K
People 859 K
Devices 2.9 M
Composition
Income C,D,E
Cars in household B,C
Availability (DSP ID)
Adform 1799917
Xandr Use Composition
Google DV360 860631565
Reach
Households 522 K
People 1.1 M
Devices 3.7 M
Composition
Tech Level C
Cars in household B,C
Neighbourhood C,D
Availability (DSP ID)
Adform 1799918
Xandr Use Composition
Google DV360 860632378
Reach
Households 348 K
People 731 K
Devices 2.5 M
Composition
Cars in household B,C
Household Income E
Savings C
Availability (DSP ID)
Adform 1799955
Xandr Use Composition
Google DV360 862051968
Reach
Households 157 K
People 329 K
Devices 1.1 M

Car Services

Czech Republic Czech Republic
Composition
Cars in household B,C
Availability (DSP ID)
Adform 1799956
Xandr Use Composition
Google DV360 860632381
Reach
Households 719 K
People 1.5 M
Devices 5.1 M
Composition
Cars in household B,C
Household Income B,C,D,E
Availability (DSP ID)
Adform 1799840
Xandr Use Composition
Google DV360 860632384
Reach
Households 729 K
People 1.5 M
Devices 5.2 M
Composition
Cars in household B,C
Lifecycle A,B,C,D
Availability (DSP ID)
Adform 1799840
Xandr Use Composition
Google DV360 860632387
Reach
Households 737 K
People 1.5 M
Devices 5.2 M

Banking / Financing

Czech Republic Czech Republic
Composition
Home Ownership A
Lifecycle A,B,C,D
Availability (DSP)
Adform 1799948
Xandr Use Composition
Google DV360 862051986
Reach
Households 530 K
People 1.1 M
Devices 3.8 M
Composition
Savings A,B
Cars in household B,C
Availability (DSP)
Adform 1799949
Xandr Use Composition
Google DV360 860632390
Reach
Households 639 K
People 1.3 M
Devices 4.5 M
Composition
Savings A
Lifecycle A,B,C,D
Availability (DSP)
Adform 1799950
Xandr Use Composition
Google DV360 860632351
Reach
Households 574 K
People 1.2 M
Devices 4.1 M
Composition
Home Ownership A
Savings A,B
Availability (DSP)
Adform 1799951
Xandr Use Composition
Google DV360 860513705
Reach
Households 419 K
People 879 K
Devices 3 M
Composition
Household Income A,B
Availability (DSP)
Adform 1799952
Xandr Use Composition
Google DV360 860513720
Reach
Households 504 K
People 1.1 M
Devices 3.6 M
Composition
Tech Level B,C
Household Income B,C,D
Savings B,C
Availability (DSP)
Adform 1799953
Xandr Use Composition
Google DV360 860632354
Reach
Households 443 K
People 931 K
Devices 3.1 M
Composition
Savings C
Household Income D,E
Availability (DSP)
Adform 1799954
Xandr Use Composition
Google DV360 860513723
Reach
Households 104 K
People 217 K
Devices 735 K

Insurance

Czech Republic Czech Republic
Composition
Cars B,C
Availability (DSP)
Adform 1799972
Xandr Use Composition
Google DV360 860632399
Reach
Households 742 K
People 1.6 M
Devices 5.3 M
Composition
Home Ownership A
Household Income C,D,E
Availability (DSP)
Adform 1799919
Xandr Use Composition
Google DV360 860632357
Reach
Households 1.6 M
People 3.3 M
Devices 11.1 M
Composition
Lifecycle A,B,C,D
Children in Household B,C
Availability (DSP)
Adform 1799920
Xandr Use Composition
Google DV360 860513744
Reach
Households 857 K
People 1.8 M
Devices 6.1 M
Composition
Lifecycle A,B,C,D
Household income C,D,E
Availability (DSP)
Adform 1799921
Xandr Use Composition
Google DV360 860632414
Reach
Households 674 K
People 1.4 M
Devices 4.8 M
Composition
Lifecycle A,B,C,D
Household income C,D,E
Education B,C
Availability (DSP)
Adform 1799973
Xandr Use Composition
Google DV360 860632408
Reach
Households 747 K
People 1.6 M
Devices 5.3 M
Composition
Lifecycle A,B
Household income B,C,D,E
Tech Level B,C
Availability (DSP)
Adform 1799974
Xandr Use Composition
Google DV360 860513765
Reach
Households 808 K
People 1.7 M
Devices 5.7 M

Real Estate Trading

Czech Republic Czech Republic
Composition
Lifecycle A,B
Availability (DSP)
Adform 1799979
Xandr Use Composition
Google DV360 860513753
Reach
Households 531 K
People 1.1 M
Devices 3.8 M
Composition
Lifecycle C,D
Household Income D,E
Neighbourhood Type C,D
Availability (DSP)
Adform 1799945
Xandr Use Composition
Google DV360 862052028
Reach
Households 442 K
People 928 K
Devices 3.1 M
Composition
Hometype A
Household Income C,D,E
Availability (DSP)
Adform 1799946
Xandr Use Composition
Google DV360 862052010
Reach
Households 859 K
People 1.8 M
Devices 6.1 M
Composition
Household Income C,D,E
Lifecycle B,C,D
Availability (DSP)
Adform 1799947
Xandr Use Composition
Google DV360 862052034
Reach
Households 629 K
People 1.3 M
Devices 4.5 M

Home Renovation

Czech Republic Czech Republic
Composition
Household income B,C,D,E
Lifecycle A,B,C,D
Availability (DSP)
Adform 1799990
Xandr Use Composition
Google DV360 860513714
Reach
Households 819 K
People 1.7 M
Devices 5.8 M
Composition
Home ownership A
Household income C,D,E
Availability (DSP)
Adform 1799991
Xandr Use Composition
Google DV360 862052040
Reach
Households 503 K
People 1.1 M
Devices 3.6 M
Composition
Home ownership A
Household income B,C,D,E
Availability (DSP)
Adform 1799992
Xandr Use Composition
Google DV360 862052013
Reach
Households 532 K
People 1.1 M
Devices 3.8 M
Composition
Home ownership A
Building age A,B
Availability (DSP)
Adform 1799993
Xandr Use Composition
Google DV360 860513795
Reach
Households 515 K
People 1.1 M
Devices 3.7 M
Composition
Home ownership A
Hometype B
Availability (DSP)
Adform 1799994
Xandr Use Composition
Google DV360 862052016
Reach
Households 455 K
People 954 K
Devices 3.2 M
Composition
Living Space M2 B,C
Household income B,C,D,E
Tech level B,C
Availability (DSP)
Adform 1799995
Xandr Use Composition
Google DV360 860513717
Reach
Households 594 K
People 1.2 M
Devices 4.2 M

Restaurants

Czech Republic Czech Republic
Composition
Lifecycle A,B
Household income A,B,C
Neighbourhood Type C,D
Availability (DSP)
Adform 1799922
Xandr Use Composition
Google DV360 860632447
Reach
Households 543 K
People 1.1 M
Devices 3.9 M
Composition
Household income C,D
Neighbourhood Type C,D
Availability (DSP)
Adform 1799923
Xandr Use Composition
Google DV360 860513816
Reach
Households 686 K
People 1.4 M
Devices 4.9 M
Composition
Lifecycle A,B
Household income B,C,D.E
Neighbourhood Type C,D
Availability (DSP)
Adform 1799980
Xandr Use Composition
Google DV360 860632456
Reach
Households 1.3 M
People 2.8 M
Devices 9.3 M

Telecommunication

Czech Republic Czech Republic
Composition
Lifecycle A,B,C,D
Tech Level B,C
Availability (DSP)
Adform 1799924
Xandr Use Composition
Google DV360 860513810
Reach
Households 900 K
People 1.9 M
Devices 6.4 M
Composition
Lifecycle A,B,C,D
Tech Level B,C
Children in Household B,C
Availability (DSP)
Adform 1799925
Xandr Use Composition
Google DV360 860513813
Reach
Households 900 K
People 1.9 M
Devices 6.4 M
Composition
Tech Level A,B
Availability (DSP)
Adform 1799926
Xandr Use Composition
Google DV360 862052043
Reach
Households 638 K
People 1.3 M
Devices 4.5 M
Composition
Lifecycle A,B,C
Tech Level B,C
Availability (DSP)
Adform 1799985
Xandr Use Composition
Google DV360 860513822
Reach
Households 645 K
People 1.4 M
Devices 4.6 M

Children Articles

Czech Republic Czech Republic
Composition
Children B,C
Availability (DSP)
Adform 1799927
Xandr Use Composition
Google DV360 860513825
Reach
Households 900 K
People 1.9 M
Devices 6.4 M

Culture & Entertainment

Czech Republic Czech Republic
Composition
Lifecycle A,B,C,D
Neighbourhood Type C,D
Availability (DSP)
Adform 1799928
Xandr Use Composition
Google DV360 860513780
Reach
Households 584 K
People 1.2 M
Devices 4.1 M
Composition
Education C
Neighbourhood Type C,D
Availability (DSP)
Adform 1799929
Xandr Use Composition
Google DV360 860632495
Reach
Households 518 K
People 1.1 M
Devices 3.7 M
Composition
Lifecycle A,B
Availability (DSP)
Adform 1799930
Xandr Use Composition
Google DV360 860632480
Reach
Households 531 K
People 1.1 M
Devices 3.8 M
Composition
Lifecycle C,D,E
Neighbourhood Type C,D
Education C
Availability (DSP)
Adform 1799986
Xandr Use Composition
Google DV360 860632519
Reach
Households 602 K
People 1.3 M
Devices 4.3 M
Composition
Education B,C
Tech Level A,B
Availability (DSP)
Adform 1799987
Xandr Use Composition
Google DV360 860632522
Reach
Households 606 K
People 1.3 M
Devices 4.3 M
Composition
Education B,C
Tech Level B,C
Availability (DSP)
Adform 1799988
Xandr Use Composition
Google DV360 860632525
Reach
Households 755 K
People 1.6 M
Devices 5.4 M

Travel & Vacation

Czech Republic Czech Republic
Composition
Tech Level B,C
Availability (DSP)
Adform 1799931
Xandr Use Composition
Google DV360 860632498
Reach
Households 957 K
People 2 M
Devices 6.8 M
Composition
Business Audiences A,B,C
Availability (DSP)
Adform 1799931
Xandr Use Composition
Google DV360 860632531
Reach
Households 460 K
People 965 K
Devices 3.3 M
Composition
Household Income A,B,C
Cars in Household B,C
Availability (DSP)
Adform 1799933
Xandr Use Composition
Google DV360 860632537
Reach
Households 497 K
People 1 M
Devices 3.5 M
Composition
Household Income C,D,E
Children in Household B,C
Education A,B
Availability (DSP)
Adform 1799934
Xandr Use Composition
Google DV360 862052076
Reach
Households 455 K
People 956 K
Devices 3.2 M
Composition
Household Income C,D,E
Lifecycle A,B,C
Neighbourhood Type C,D
Availability (DSP)
Adform 1799935
Xandr Use Composition
Google DV360 862052085
Reach
Households 413 K
People 867 K
Devices 2.9 M
Composition
Household Income D,E
Availability (DSP)
Adform 1799936
Xandr Use Composition
Google DV360 860632549
Reach
Households 626 K
People 1.3 M
Devices 4.4 M
Composition
Lifecycle A
Tech Level B,C
Availability (DSP)
Adform 1799937
Xandr Use Composition
Google DV360 860632555
Reach
Households 455 K
People 954 K
Devices 3.2 M
Composition
Household Income C,D,E
Lifecycle B,C,D
Neighbourhood Type B,C,D
Availability (DSP)
Adform 1799989
Xandr Use Composition
Google DV360 860513870
Reach
Households 544 K
People 1.1 M
Devices 3.9 M

Computer Games

Czech Republic Czech Republic
Composition
Lifecycle A,B,C
Tech Level C
Availability (DSP)
Adform 1799961
Xandr Use Composition
Google DV360 860513873
Reach
Households 586 K
People 1.2 M
Devices 4.2 M

Betting Online

Czech Republic Czech Republic
Composition
Lifecycle A,B
Education A,B
Tech Level B,C
Availability (DSP)
Adform 1799959
Xandr Use Composition
Google DV360 862052091
Reach
Households 808 K
People 1.7 M
Devices 5.7 M

Electronics

Czech Republic Czech Republic
Composition
Household Income C,D,E
Tech Level B,C
Availability (DSP)
Adform 1799962
Xandr Use Composition
Google DV360 860513876
Reach
Households 731 K
People 1.5 M
Devices 5.2 M
Composition
Lifecycle A,B,C,D
Tech Level B,C
Availability (DSP)
Adform 1799938
Xandr Use Composition
Google DV360 862052094
Reach
Households 848 K
People 1.8 M
Devices 6 M
Composition
Lifecycle A,B,C
Tech Level B,C
Availability (DSP)
Adform 1799963
Xandr Use Composition
Google DV360 860513738
Reach
Households 859 K
People 1.8 M
Devices 6.1 M
Composition
Children in Household B,C
Lifecycle A,B,C
Availability (DSP)
Adform 1799939
Xandr Use Composition
Google DV360 862052100
Reach
Households 582 K
People 1.2 M
Devices 4.1 M
Composition
Home Ownership Own
Hometype B,C
Availability (DSP)
Adform 1799940
Xandr Use Composition
Google DV360 862052142
Reach
Households 1.2 M
People 2.4 M
Devices 8.2 M
Composition
Household Income C,D,E
Tech Level C
Availability (DSP)
Adform 1799941
Xandr Use Composition
Google DV360 860513879
Reach
Households 573 K
People 1.2 M
Devices 4.1 M
Composition
Household Income B,C,D,E
Children in Household B,C
Tech Level B,C
Availability (DSP)
Adform 1799942
Xandr Use Composition
Google DV360 862052151
Reach
Households 762 K
People 1.6 M
Devices 5.4 M
Composition
Household Income C,D,E
Tech Level C
Availability (DSP)
Adform 1799981
Xandr Use Composition
Google DV360 860513894
Reach
Households 573 K
People 1.2 M
Devices 4.1 M

Fast-Moving Consumer Good (FMCG)

Czech Republic Czech Republic
Composition
Children in Household B,C
Education A,B
Availability (DSP)
Adform 1799964
Xandr Use Composition
Google DV360 862052160
Reach
Households 727 K
People 1.5 M
Devices 5.2 M
Composition
Lifecycle A,B
Availability (DSP)
Adform 1799965
Xandr Use Composition
Google DV360 860513903
Reach
Households 539 K
People 1.1 M
Devices 3.8 M
Composition
Lifecycle B,C,D
Availability (DSP)
Adform 1799966
Xandr Use Composition
Google DV360 860513906
Reach
Households 719 K
People 1.5 M
Devices 5.1 M
Composition
Lifecycle A,B,C
Availability (DSP)
Adform 1799967
Xandr Use Composition
Google DV360 862052172
Reach
Households 673 K
People 1.4 M
Devices 4.8 M
Composition
Lifecycle B,C
Availability (DSP)
Adform 1799968
Xandr Use Composition
Google DV360 860513915
Reach
Households 501 K
People 1.1 M
Devices 3.6 M